2019 U.S Small SUV Sales Analysis
Report Updated: With all 2019 Sales Data on January 3rd, 2020
Top Level US Reports: By Manufacturer / By Brand / By Model / Best Sellers
Small SUV sales in the U.S. struggled in the month of December. The segment was down for 2019 as well. This is somewhat surprising considering SUV sales have been so strong over the course of the last couple of years.
When you look at just the month of December, the segment was down by about 38,000 sales. When you look at the year as a whole, you’ll notice that the segment was behind 2018’s sales numbers by about 85,000 sales. This would suggest that December was truly a bad month for the segment.
With all that said, the Toyota RAV4 led the way in terms of sales volume. The vehicle saw sales rise for both the month of December and 2019 as a whole. The Honda CR-V was in second place, and it saw sales drop in the month of December but rise for all of 2019. The Nissan Rogue came in third place, though it saw sales decline for both the month of December and 2019 as a whole.
We expect more of the sale in 2020. We would think that the segment might close the gap a little bit, but overall, the end of 2019 should serve as an indicator of what is to come in 2020.
Data will trickle in throughout the day with the numbers being finalized by EOD. GCBC is also happy to announce that we will be adding quarterly sales reports and comparisons in addition to monthly sales comparisons beginning this quarter. We will also be adding monthly sales tables and charts to the mix as well.
Note: FCA US LLC will end its practice of reporting U.S. and Canada sales on a monthly basis following June results. FCA US and FCA Canada will report monthly sales for May and June. The first quarterly report will occur on October 1, 2019, covering the months of July, August, and September.
US Best Selling Small SUVs Last Month
This data table looks at last month’s total small SUV sales volumes in the United States by model. We compare U.S market small SUV model sales for last month with the same month last year. We also include the year to date sales numbers and compare with the same year to date numbers from last year. With both monthly and YTD sales numbers we have a growth rate column so you can better gauge an individual small SUV models sales success in the U.S market.
| Model | Month | Month LY | Change | YTD | YTD LY | YTD Change |
|---|---|---|---|---|---|---|
| Fiat 500X | 146 | 336 | -56.55 | 2,519 | 5,223 | -51.77 |
| Toyota C-HR | 3,303 | 4,297 | -23.13 | 48,930 | 49,642 | -1.43 |
| Jeep Cherokee | 13,845 | 20,800 | -33.44 | 191,397 | 239,437 | -20.06 |
| Jeep Compass | 10,952 | 12,745 | -14.07 | 143,933 | 171,167 | -15.91 |
| Mini Countryman | 696 | 1,178 | -40.92 | 14,042 | 17,565 | -20.06 |
| Honda CR-V | 36,098 | 42,079 | -14.21 | 384,168 | 379,021 | 1.36 |
| Subaru CrossTrek | 10,140 | 11,295 | -10.23 | 131,152 | 144,384 | -9.16 |
| Mazda CX-3 | 1,409 | 1,144 | 23.16 | 16,229 | 16,899 | -3.96 |
| Mazda CX-30 | 868 | 0 | 0.00 | 899 | 0 | 0.00 |
| Mazda CX-5 | 15,734 | 13,741 | 14.50 | 154,543 | 150,622 | 2.60 |
| Mitsubishi Eclipse Cross | 1,420 | 1,597 | -11.08 | 19,661 | 9,485 | 107.29 |
| Ford EcoSport | 4,627 | 5,472 | -15.44 | 60,599 | 54,348 | 11.50 |
| Buick Envision | 2,759 | 2,544 | 8.45 | 33,230 | 30,153 | 10.20 |
| Chevrolet Equinox | 30,323 | 33,172 | -8.59 | 346,049 | 332,621 | 4.04 |
| Ford Escape | 15,669 | 20,147 | -22.23 | 241,387 | 272,228 | -11.33 |
| Subaru Forester | 16,436 | 17,642 | -6.84 | 180,179 | 171,613 | 4.99 |
| Honda HR-V | 9,199 | 6,313 | 45.72 | 99,104 | 85,494 | 15.92 |
| Dodge Journey | 4,047 | 5,383 | -24.82 | 74,687 | 94,096 | -20.63 |
| Nissan Kicks | 4,123 | 5,704 | -27.72 | 58,193 | 23,312 | 149.63 |
| Hyundai Kona | 6,678 | 8,319 | -19.73 | 73,326 | 47,090 | 55.71 |
| Hyundai Nexo | 15 | 8 | 87.50 | 267 | 8 | 3,237.50 |
| Kia Niro | 2,238 | 2,006 | 11.57 | 24,421 | 28,232 | -13.50 |
| Mitsubishi Outlander | 3,977 | 2,647 | 50.25 | 37,965 | 37,952 | 0.03 |
| Mitsubishi Outlander PHEV | 269 | 431 | -37.59 | 2,810 | 3,866 | -27.32 |
| Mitsubishi Outlander Sport | 2,496 | 2,563 | -2.61 | 26,144 | 36,867 | -29.09 |
| Jeep Patriot | 2 | 9 | -77.78 | 27 | 621 | -95.65 |
| Toyota RAV4 | 41,282 | 38,669 | 6.76 | 448,068 | 427,168 | 4.89 |
| Jeep Renegade | 6,459 | 6,666 | -3.11 | 76,886 | 97,062 | -20.79 |
| Nissan Rogue | 27,331 | 42,523 | -35.73 | 350,447 | 412,110 | -14.96 |
| Kia Sportage | 8,125 | 6,998 | 16.10 | 88,977 | 82,823 | 7.43 |
| GMC Terrain | 9,239 | 10,668 | -13.40 | 101,470 | 114,311 | -11.23 |
| Volkswagen Tiguan | 7,931 | 8,542 | -7.15 | 109,963 | 103,022 | 6.74 |
| Chevrolet Trax | 10,878 | 7,556 | 43.97 | 116,817 | 89,917 | 29.92 |
| Hyundai Tuscon | 11,224 | 15,384 | -27.04 | 137,381 | 153,792 | -10.67 |
| Hyundai Venue | 787 | 0 | 0.00 | 1,077 | 0 | 0.00 |
| ∑ = 320,725 | ∑ = 358,578 | ∑ = 3,796,947 | ∑ = 3,882,151 |
US Quarterly Small SUV Sales Numbers
This data table looks at quarterly sales performance for the small SUV segment in the United States. It includes all major small SUV models sold in the U.S market. We compare last quarter’s small SUV U.S sales at the model level with the same small SUV model sales quarter last year. We also include a growth rate too so you can see which small SUV models are growing and which ones are declining. The quarterly view of small SUV sales at the model level often gives you a better picture of what is happening than monthly because it takes out some of the month to month noise.
US Small SUV Sales by Month (All Models)
This sales data table looks at monthly sales performance for the small SUV segment in the United States on a month to month basis for the entire year so far. It includes all major small SUV models sold in the U.S market and you can see that the monthly small SUV sales trends clearly. Seeing the individual ports car model sales performance in this way gives you a good sense of the momentum (good or bad).