2026 U.S. Midsize SUV Sales Figures – By Model
This page ranks 2026 United States sales for the midsize SUV segment, from three-row family haulers to two-row off-roaders. Each nameplate in the rankings table links to its dedicated GCBC sales history page, and the tables and charts update automatically as each new month of data is reported.
Through September 2026, the Ford Explorer leads the segment at 189,210 sales, up 17.6 percent year over year. The Jeep Grand Cherokee is second at 139,764, down 8.3 percent, and the Jeep Wrangler third at 131,011, ahead of the Chevrolet Traverse at 120,171 and the Ford Bronco at 114,956.
The Toyota 4Runner has gained the most ground of the nameplates in the table, up 40,987 units or 61.2 percent to 107,987, and the Nissan Pathfinder is up 35.2 percent. Eleven of the twenty-nine nameplates with 2025 sales are down on the year, and the Chevrolet Blazer has lost the most units, 18,238, a fall of 39.5 percent.
- Sales Rankings Table
- Market Share Over Time
- Quarterly Sales With Quarter Over Quarter Change
- Month By Month Sales
Sales Rankings Table
The table below ranks the thirty midsize SUVs with September figures by U.S. sales, with monthly and year-to-date totals and year-over-year changes. It is sorted by year-to-date volume, which puts the Ford Explorer, Jeep Grand Cherokee, Jeep Wrangler and Chevrolet Traverse at the top. In September the Explorer led with 23,580 sales, nearly 10,000 more than any other midsize SUV in the table. The Volkswagen Atlas, at 37,910 through June, and the Atlas Sport are not in the table and appear in the quarterly table and the month-by-month matrix below.
| # | Model | Sep 2026 | Sep YoY | 2026 YTD | YTD YoY |
|---|---|---|---|---|---|
| 1 | 1. Ford Explorer | 23,580 | +42.5% | 189,210 | +17.6% |
| 2 | 2. Jeep Grand Cherokee | 12,579 | -35.4% | 139,764 | -9.4% |
| 3 | 3. Jeep Wrangler | 13,723 | -9.4% | 131,011 | +2.3% |
| 4 | 4. Chevrolet Traverse | 12,260 | -11.6% | 120,171 | +16.0% |
| 5 | 5. Ford Bronco | 12,741 | +19.3% | 114,956 | +4.6% |
| 6 | 6. Kia Telluride | 11,927 | +41.9% | 110,038 | +19.0% |
| 7 | 7. Toyota 4Runner | 8,996 | +1.7% | 107,987 | +61.2% |
| 8 | 8. Ford Bronco Sport | 10,829 | +20.9% | 106,238 | +2.9% |
| 9 | 9. Subaru Outback | 12,651 | +2.0% | 104,759 | -10.0% |
| 10 | 10. Hyundai Santa Fe | 12,227 | +20.9% | 103,115 | +0.9% |
| 11 | 11. Hyundai Palisade | 10,327 | +52.1% | 98,682 | +6.4% |
| 12 | 12. Honda Pilot | 9,481 | +8.8% | 92,967 | -1.7% |
| 13 | 13. Chevrolet TrailBlazer | 9,939 | +35.4% | 90,891 | +21.1% |
| 14 | 14. Nissan Pathfinder | 8,304 | -0.7% | 87,382 | +35.2% |
| 15 | 15. Kia Sorento | 8,939 | +37.5% | 77,205 | +4.3% |
| 16 | 16. Dodge Durango | 7,700 | +7.7% | 61,330 | +12.7% |
| 17 | 17. Volkswagen Atlas | 5,457 | -12.0% | 53,285 | -0.5% |
| 18 | 18. Honda Passport | 5,314 | +19.5% | 47,315 | +14.1% |
| 19 | 19. Toyota Highlander | 3,733 | -8.6% | 42,950 | +0.6% |
| 20 | 20. GMC Acadia | 4,222 | -5.3% | 39,930 | -4.6% |
| 21 | 21. Mazda CX-90 | 4,632 | +49.0% | 34,999 | -21.7% |
| 22 | 22. Subaru Ascent | 3,631 | +18.2% | 32,556 | +4.0% |
| 23 | 23. Nissan Murano | 4,017 | -12.7% | 31,551 | -1.2% |
| 24 | 24. Buick Enclave | 2,588 | -12.0% | 30,726 | +7.3% |
| 25 | 25. Chevrolet Blazer | 1,662 | -57.9% | 27,909 | -27.8% |
| 26 | 26. Volkswagen Atlas Sport | 2,176 | -11.9% | 23,549 | -2.0% |
| 27 | 27. Toyota Crown Signia | 2,056 | +94.5% | 17,983 | +10.5% |
| 28 | 28. Kia EV9 | 1,955 | -36.8% | 12,429 | -0.2% |
| 29 | 29. Mazda CX-70 | 1,296 | +96.7% | 9,686 | -21.0% |
| 30 | 30. Subaru Trailseeker | 849 | – | 5,782 | – |
| 31 | 31. Chevrolet Blazer EV | 403 | -86.0% | 4,427 | -78.7% |
| 32 | 32. Ford Edge | 0 | – | 0 | -100.0% |
| Total | 230,194 | +6.4% | 2,150,783 | +5.6% |
YoY compares September 2026 with September 2025, and January through September of both years. Totals cover every row, not just the visible page.
Market Share Over Time
This chart shows how the leading midsize SUVs’ share of the segment has shifted quarter by quarter over the past five years. In the third quarter of 2026 the Ford Explorer took the largest share, 9.0 percent, ahead of the Jeep Wrangler at 6.5 percent and the Subaru Outback at 6.0 percent.
Ford Explorer 8.7%Jeep Wrangler 6.3%Subaru Outback 5.8%Hyundai Santa Fe 5.5%Chevrolet Traverse 5.4%Jeep Grand Cherokee 5.3%Ford Bronco 5.3%Kia Telluride 5.1%Toyota 4Runner 5.0%Hyundai Palisade 4.9%Other 42.7%
Share of the tracked total by quarter, 2022 through Q3 2026. Legend shows the latest quarter.
Quarterly Sales With Quarter Over Quarter Change
The quarterly table below breaks each nameplate’s 2026 sales into quarters with quarter-over-quarter changes. Among nameplates with third-quarter figures, the segment moved from 726,628 units in the second quarter to 693,287 in the third, down 4.6 percent. The Hyundai Santa Fe added the most units, 8,452 or 27.6 percent, and the Nissan Pathfinder gave up the most, 12,206. The Volkswagen Atlas and Atlas Sport show no third-quarter sales in the table because their figures are not yet in GCBC’s data, and they update when they are.
| # | Model | Q3 2026 | Q2 2026 | QoQ | Q3 2025 | Quarter YoY |
|---|---|---|---|---|---|---|
| 1 | Ford Explorer | 62,285 | 65,538 | -5.0% | 56,000 | +11.2% |
| 2 | Jeep Wrangler | 44,757 | 41,793 | +7.1% | 42,450 | +5.4% |
| 3 | Subaru Outback | 41,801 | 35,884 | +16.5% | 43,156 | -3.1% |
| 4 | Hyundai Santa Fe | 39,112 | 30,660 | +27.6% | 37,082 | +5.5% |
| 5 | Chevrolet Traverse | 38,754 | 43,568 | -11.0% | 38,853 | -0.3% |
| 6 | Jeep Grand Cherokee | 38,027 | 48,255 | -21.2% | 54,553 | -30.3% |
| 7 | Ford Bronco | 38,020 | 45,739 | -16.9% | 37,858 | +0.4% |
| 8 | Kia Telluride | 36,436 | 37,674 | -3.3% | 30,996 | +17.6% |
| 9 | Toyota 4Runner | 35,667 | 39,076 | -8.7% | 36,849 | -3.2% |
| 10 | Hyundai Palisade | 35,229 | 35,749 | -1.5% | 35,585 | -1.0% |
| 11 | Ford Bronco Sport | 34,751 | 36,466 | -4.7% | 30,823 | +12.7% |
| 12 | Chevrolet TrailBlazer | 31,075 | 32,341 | -3.9% | 20,569 | +51.1% |
| 13 | Honda Pilot | 29,584 | 31,890 | -7.2% | 29,413 | +0.6% |
| 14 | Kia Sorento | 27,857 | 27,838 | +0.1% | 23,093 | +20.6% |
| 15 | Nissan Pathfinder | 23,311 | 35,517 | -34.4% | 24,912 | -6.4% |
| 16 | Dodge Durango | 22,755 | 18,275 | +24.5% | 20,018 | +13.7% |
| 17 | Honda Passport | 16,955 | 16,315 | +3.9% | 14,382 | +17.9% |
| 18 | Volkswagen Atlas | 15,375 | 21,549 | -28.7% | 18,489 | -16.8% |
| 19 | Mazda CX-90 | 13,728 | 12,192 | +12.6% | 16,649 | -17.5% |
| 20 | GMC Acadia | 13,449 | 13,224 | +1.7% | 12,485 | +7.7% |
| 21 | Subaru Ascent | 12,938 | 10,443 | +23.9% | 9,837 | +31.5% |
| 22 | Nissan Murano | 11,890 | 10,138 | +17.3% | 13,715 | -13.3% |
| 23 | Toyota Highlander | 10,891 | 16,276 | -33.1% | 12,621 | -13.7% |
| 24 | Buick Enclave | 8,523 | 11,504 | -25.9% | 8,239 | +3.4% |
| 25 | Volkswagen Atlas Sport | 6,889 | 8,567 | -19.6% | 7,364 | -6.5% |
| 26 | Toyota Crown Signia | 6,752 | 5,938 | +13.7% | 3,995 | +69.0% |
| 27 | Kia EV9 | 5,394 | 4,295 | +25.6% | 7,510 | -28.2% |
| 28 | Chevrolet Blazer | 5,199 | 12,010 | -56.7% | 11,047 | -52.9% |
| 29 | Mazda CX-70 | 3,712 | 3,508 | +5.8% | 3,898 | -4.8% |
| 30 | Subaru Trailseeker | 3,174 | 2,433 | +30.5% | 0 | – |
| 31 | Chevrolet Blazer EV | 1,261 | 2,089 | -39.6% | 8,089 | -84.4% |
| 32 | VinFast VF8 | 0 | 170 | -100.0% | 387 | -100.0% |
QoQ compares Q3 2026 with Q2 2026. Quarter YoY compares Q3 2026 with Q3 2025.
Month By Month Sales
The matrix below shows U.S. sales month by month through 2026 for every midsize SUV with a 2026 sale, thirty-two in all. The Explorer has topped 20,000 units in six of the first nine months of 2026, peaking at 23,632 in March.
| Model | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | 2026 YTD |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Ford Explorer | 17,655 | 20,100 | 23,632 | 21,191 | 22,316 | 22,031 | 18,904 | 19,801 | 23,580 | – | – | – | 189,210 |
| Jeep Grand Cherokee | 18,296 | 16,889 | 18,297 | 16,294 | 15,667 | 16,294 | 12,227 | 13,221 | 12,579 | – | – | – | 139,764 |
| Jeep Wrangler | 15,210 | 14,040 | 15,211 | 14,112 | 13,569 | 14,112 | 15,928 | 15,106 | 13,723 | – | – | – | 131,011 |
| Chevrolet Traverse | 12,948 | 11,952 | 12,949 | 14,711 | 14,145 | 14,712 | 13,816 | 12,678 | 12,260 | – | – | – | 120,171 |
| Ford Bronco | 10,814 | 12,553 | 7,830 | 17,073 | 15,389 | 13,277 | 13,075 | 12,204 | 12,741 | – | – | – | 114,956 |
| Kia Telluride | 9,424 | 13,198 | 13,306 | 12,577 | 13,665 | 11,432 | 11,816 | 12,693 | 11,927 | – | – | – | 110,038 |
| Toyota 4Runner | 10,713 | 10,151 | 12,380 | 11,929 | 14,166 | 12,981 | 13,357 | 13,314 | 8,996 | – | – | – | 107,987 |
| Ford Bronco Sport | 10,641 | 11,273 | 13,107 | 10,516 | 13,272 | 12,678 | 12,095 | 11,827 | 10,829 | – | – | – | 106,238 |
| Subaru Outback | 8,283 | 8,787 | 10,004 | 10,552 | 11,258 | 14,074 | 13,917 | 15,233 | 12,651 | – | – | – | 104,759 |
| Hyundai Santa Fe | 9,011 | 11,344 | 12,988 | 9,058 | 11,220 | 10,382 | 13,373 | 13,512 | 12,227 | – | – | – | 103,115 |
| Hyundai Palisade | 8,604 | 10,025 | 9,075 | 11,324 | 13,089 | 11,336 | 12,173 | 12,729 | 10,327 | – | – | – | 98,682 |
| Honda Pilot | 9,607 | 10,460 | 11,426 | 11,156 | 11,066 | 9,668 | 10,125 | 9,978 | 9,481 | – | – | – | 92,967 |
| Chevrolet TrailBlazer | 9,399 | 8,676 | 9,400 | 10,920 | 10,500 | 10,921 | 10,475 | 10,661 | 9,939 | – | – | – | 90,891 |
| Nissan Pathfinder | 9,768 | 9,017 | 9,769 | 11,993 | 11,531 | 11,993 | 7,657 | 7,350 | 8,304 | – | – | – | 87,382 |
| Kia Sorento | 5,904 | 6,748 | 8,858 | 9,109 | 10,127 | 8,602 | 9,038 | 9,880 | 8,939 | – | – | – | 77,205 |
| Dodge Durango | 6,945 | 6,411 | 6,944 | 6,171 | 5,933 | 6,171 | 7,524 | 7,531 | 7,700 | – | – | – | 61,330 |
| Volkswagen Atlas | 5,597 | 5,167 | 5,597 | 7,001 | 7,615 | 6,933 | 4,898 | 5,020 | 5,457 | – | – | – | 53,285 |
| Honda Passport | 4,320 | 4,746 | 4,979 | 5,447 | 5,689 | 5,179 | 5,641 | 6,000 | 5,314 | – | – | – | 47,315 |
| Toyota Highlander | 4,488 | 5,164 | 6,131 | 6,456 | 5,879 | 3,941 | 3,594 | 3,564 | 3,733 | – | – | – | 42,950 |
| GMC Acadia | 4,535 | 4,186 | 4,536 | 4,465 | 4,294 | 4,465 | 4,720 | 4,507 | 4,222 | – | – | – | 39,930 |
| Mazda CX-90 | 2,707 | 2,976 | 3,396 | 3,286 | 4,728 | 4,178 | 4,831 | 4,265 | 4,632 | – | – | – | 34,999 |
| Subaru Ascent | 2,817 | 3,034 | 3,324 | 3,472 | 3,293 | 3,678 | 4,152 | 5,155 | 3,631 | – | – | – | 32,556 |
| Nissan Murano | 3,258 | 3,007 | 3,258 | 3,423 | 3,292 | 3,423 | 3,749 | 4,124 | 4,017 | – | – | – | 31,551 |
| Buick Enclave | 3,660 | 3,379 | 3,660 | 3,884 | 3,735 | 3,885 | 3,125 | 2,810 | 2,588 | – | – | – | 30,726 |
| Chevrolet Blazer | 3,661 | 3,379 | 3,660 | 4,055 | 3,899 | 4,056 | 1,753 | 1,784 | 1,662 | – | – | – | 27,909 |
| Volkswagen Atlas Sport | 2,769 | 2,556 | 2,768 | 2,783 | 3,028 | 2,756 | 2,333 | 2,380 | 2,176 | – | – | – | 23,549 |
| Toyota Crown Signia | 1,599 | 1,668 | 2,026 | 2,002 | 2,208 | 1,728 | 2,203 | 2,493 | 2,056 | – | – | – | 17,983 |
| Kia EV9 | 674 | 819 | 1,247 | 1,349 | 1,647 | 1,299 | 1,650 | 1,789 | 1,955 | – | – | – | 12,429 |
| Mazda CX-70 | 672 | 928 | 866 | 970 | 1,402 | 1,136 | 1,187 | 1,229 | 1,296 | – | – | – | 9,686 |
| Subaru Trailseeker | 60 | 55 | 60 | 406 | 1,074 | 953 | 1,077 | 1,248 | 849 | – | – | – | 5,782 |
| Chevrolet Blazer EV | 368 | 340 | 369 | 705 | 678 | 706 | 425 | 433 | 403 | – | – | – | 4,427 |
| VinFast VF8 | 0 | 0 | 0 | 55 | 60 | 55 | – | – | – | – | – | – | 170 |
2026 data reported through September.
For more 2026 U.S. sales data, see the Small SUV rankings, the Large SUV rankings and the full SUV rankings pages.
