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Illustration: GCBC

F-Series Sales September 2026: Up 2.4%, Year Still Down 9.5%

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October 9, 2026

TLDR: Ford sold 67,448 F-Series trucks in the United States in September 2026, 2.4% more than in September 2025, while nine-month sales stand at 561,508, down 9.5%. Ford says the F-Series had the lowest incentive spending in its segment in the third quarter, and that its lead over the Chevrolet Silverado has grown to more than 140,000 trucks.

Ford sold 67,448 F-Series trucks in the United States in September 2026, 2.4% above the 65,876 of September 2025. Through September the line stands at 561,508, 9.5% below the same nine months of 2025.

Period 2026 2025 Change
September 67,448 65,876 +2.4%
Third quarter 203,707 207,732 -1.9%
January to September 561,508 620,590 -9.5%

59,082 fewer F-Series trucks have been sold this year than last, and Ford has not spent its way back to them. Its third-quarter release says the F-Series had the lowest incentive spending in its segment from July to September, along with the highest retail share and retail revenue among full-line truck brands.

Supply, not demand, is what Ford blames for the gap. Its second-quarter release said that “although customer demand remains high,” first-half sales reflected “a retiming of commercial production following last year’s aluminum supply shortages.” Production has since picked up: F-Series output rose 4.5% in the third quarter to 266,777, Super Duty production had its best quarter in 19 years, and Ford says September sales rose “as production increased.”

30,488 trucks short of 2025 in the first quarter, 24,569 in the second and 4,025 in the third: the gap has narrowed every quarter, as September 21’s piece on the August figures argued it would, and September is the first month above its year-earlier level since October 2025.

80,000-plus trucks was the lead Ford claimed over the Silverado at midyear; through September it puts the lead at more than 140,000. A 9.5% decline has cost the F-Series volume without costing it the top of the pickup market, and Ford says the line is on track for a 50th straight year as America’s best-selling truck.

Month Units YoY
September 2026 67,448 +2.4%
August 2026 67,504 -1.2%
July 2026 68,755 -6.5%
June 2026 66,677 -4.6%
May 2026 69,175 -13.3%
April 2026 62,048 -14.7%
March 2026 62,238 -14.1%
February 2026 49,682 -16.2%
January 2026 47,981 -18.2%
December 2025 79,361 -0.6%
November 2025 60,961 -9.6%
October 2025 67,930 +0.7%
September 2025 65,876 +12.2%
August 2025 68,318 -3.4%
July 2025 73,538 +6.6%
June 2025 69,887 +6.8%
May 2025 79,817 +14.9%
April 2025 72,765 +12.7%
March 2025 72,435 +38.2%
February 2025 59,310 +14.4%
January 2025 58,644 +20.4%
December 2024 79,872 +12.7%
November 2024 67,459 +27.1%
October 2024 67,483 +26.1%

October brings a new supply test. Ford’s third-quarter release says that “at the end of September, production of F-150 trucks was affected by a short-term supplier issue unrelated to aluminum,” and that the cost fits inside its full-year profit guidance; it names neither the supplier nor a number of trucks. October’s figures, due in early November, will show whether the issue reached showrooms.

41.7% of the Ford brand‘s 161,695 September sales were F-Series trucks, and the brand as a whole also rose 2.4%.

Questions people ask

How many F-Series trucks did Ford sell in September 2026?

67,448 in the United States, 2.4% more than the 65,876 of September 2025.

How many F-Series trucks has Ford sold in 2026?

561,508 through September 2026, against 620,590 over the same nine months of 2025, which leaves the year 9.5% behind.

Is the F-Series still the best-selling pickup?

Ford says the F-Series is more than 140,000 trucks ahead of the Chevrolet Silverado through September 2026 and on track for a 50th straight year as America’s best-selling truck.

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