Land Rover is a British brand of four-wheel drive cars, that exclusively offers premium and luxury sport utility vehicles.The Land Rover is focused on utility, practicality, and off-road prowess. Land Rover currently sells two sport utility vehicles: the Discovery Sport and the Discovery.

Land Rover was originally owned by a now-defunct British automaker called Rover Company. The first Land Rover debuted in 1948 as a tough vehicle, modeled after the Jeeps used in World War II. The vehicle was so popular it evolved into the Land Rover company. In 1970, Land Rover launched the Range Rover SUV, a utilitarian, body-on-frame truck with outstanding off-road capability, in 1970. The company was briefly owned by BMW in the 1990s and Ford in the 2000s. The company has been owned by Tata Motors since 2008.

Land Rover vehicles boast luxury features and high-end cabins full of utility and comfort. The trucks’ sleek, muscular stance suggests that it can tackle tough terrain or power effortlessly down the highway. Land Rover’s vehicles are particularly suited to adventure-seeking buyers and off-road driving.

Our Take On Land Rover US Sales Figures

Sales of Land Rover in US has increased every year for the last 10 years. Their sales peaked in 2019 after selling 94,736. We expect them to continue their success in the US as the market for crossovers and SUVs continues to increase every year.

Currently Land Rover imports all of its models for the US market from its factories in Halewood and Solihull, UK. The Range Rover Sport large SUV has been Land Rover’s best selling model in the United States since 2006 and even reached record sales in 2019.

Land Rover Monthly Sales Data

Below we have a table that shows Land Rover sales for the United States automotive market, but this time it is broken out by month. This is on a unit basis. This is Land Rover new vehicle sales in the US.

Year	Jan	Feb	Mar	Apr	May	Jun	Jul	Aug	Sep	Oct	Nov	Dec
2005	2,760	2,702	2,982	3,140	2,873	3,414	5,080	4,554	3,425	3,753	4,579	6,913
2006	3,693	3,453	4,153	3,736	3,981	3,847	3,524	3,671	3,469	4,004	4,229	6,014
2007	3,433	3,106	3,663	4,211	4,269	4,160	4,189	4,853	4,190	4,237	4,352	4,887
2008	2,859	2,819	3,054	2,557	3,003	2,200	2,042	0	2,622	0	0	0
2009	0	0	2,248	2,043	2,223	1,939	1,822	2,285	2,226	2,160	2,166	3,595
2010	1,958	2,042	2,726	2,749	2,709	2,790	2,292	2,544	2,489	2,957	2,922	3,695
2011	2,271	2,555	3,441	2,982	2,891	3,152	2,811	2,807	2,740	3,273	3,820	4,743
2012	3,205	6,510	4,099	3,292	3,438	3,602	3,320	3,727	3,636	3,129	3,687	5,174
2013	4,200	3,905	4,314	3,543	3,554	3,468	4,050	4,938	3,387	4,286	4,601	5,764
2014	4,674	4,006	4,399	4,533	4,536	4,038	4,643	4,489	3,106	3,643	3,644	5,754
2015	5,281	4,917	6,778	5,311	5,382	4,643	5,011	5,225	5,855	7,199	6,539	8,441
2016	5,655	6,417	8,733	5,188	4,950	5,705	6,075	6,031	5,637	5,532	5,659	8,279
2017	6,163	5,747	7,965	5,211	4,993	5,760	5,915	5,907	6,407	5,477	6,801	7,980
2018	6,446	6,828	10,972	6,448	7,103	6,982	6,209	7,179	6,966	7,846	8,547	10,617
2019	7,385	8,151	9,492	7,165	7,337	6,593	6,456	6,572	7,488	8,093	9,514	10,490
2020	7,793	6,927	7,216	2,610	5,800	6,090	5,575	4,955	5,369	0	0	0

Land Rover Sales & Growth

Below is the unit volume sales and unit growth rate for the Land Rover brand in the United States.

Land Rover Annual Sales and Market Share

Below we have a table that shows Land Rover sales volumes for the US automotive market. This data captures all Land Rover car sales. We found a great data source in Land Rover directly who publishes sales data for the U.S market periodically. We were able to aggregate the data into the below format.

Year	Sales	YOY Change	US Marketshare	Marketshare Change
2005	46,175	0.00	0.27	0.00
2006	47,774	3.46	0.29	5.93
2007	49,550	3.72	0.31	6.06
2008	21,156	-57.30	0.16	-91.87
2009	22,707	7.33	0.22	26.48
2010	31,873	40.37	0.28	20.75
2011	37,486	17.61	0.30	6.22
2012	46,819	24.90	0.30	3.03
2013	50,010	6.82	0.32	5.69
2014	51,465	2.91	0.31	-3.03
2015	70,582	37.15	0.41	22.73
2016	73,861	4.65	0.42	3.91
2017	74,326	0.63	0.43	2.26
2018	92,143	23.97	0.53	18.81
2019	94,736	2.81	0.56	4.42
2020	52,335	0.00	0.50	0.00