Polestar Sales Data, Trends, Analysis & Current Lineup for the U.S Automotive Market
Polestar is the electric car brand from Volvo and its parent company Geely. The brand’s headquarters are in Gothenburg, Sweden and its production facilities are in Chengdu, China. Before becoming a standalone brand, Polestar started engineering Volvos for auto races in the late 2000s. In 2009 the company became the official Volvo partner to modify existing models, under the brand Polestar Performance, similar to how AMG started with Mercedes-Benz.
Volvo eventually bought the company and brand in 2015, selling Polestar enhanced models directly through their dearlerships. In 2017, Volvo Cars and Geely Holding announced that Polestar would become a standalone brand focusing on electric cars. In 2020 production started of the brand’s first model, a high performance limited edition two door coupe with a plug-in hybrid powertrain called Polestar 1. Its second model Polestar 2 is an all-electric four door sedan that is squarely aimed at the Tesla Model 3.
U.S Sales Figures & Recent Highlights
Polestar is a rapidly growing car brand that is making a name for itself in the electric vehicle market. The brand has a strong following in the United States and is continuing to grow in popularity. Polestar delivered 2,340 of the award-winning Polestar 2 to U.S. customers, a successful start of sales for the year. Polestar sold some 51,500 electric cars (up nearly 80 percent year-over-year). Polestar increased electric car sales in Q2 2023 by 36%.
The Polestar 2 is a mid-size electric sedan that was launched in 2020. It is the first car from Polestar and has been a popular choice among buyers. The Polestar 2 is powered by a dual-motor powertrain that produces 408 horsepower and 487 lb-ft of torque. It has a range of up to 270 miles. The Polestar 3 is an electric SUV that is scheduled to be released in 2023. It will be larger than the Polestar 2 and will be powered by a dual-motor powertrain that produces 408 horsepower and 487 lb-ft of torque. It has a range of up to 300 miles.
The Polestar O₂ is an electric roadster that is scheduled to be released in 2024. It will be based on the Polestar 3 platform and will be powered by a dual-motor powertrain that produces 408 horsepower and 487 lb-ft of torque. It has a range of up to 300 miles.
Polestar Monthly Sales Data in the U.S
Below we have a table that shows Polestar sales for the United States automotive market, but this time it is broken out by month. This is on a unit basis. This is Polestar new vehicle sales in the US.
Polestar Annual Sales, Growth & Market Share in the United States
Below we have a table that shows total Polestar sales volumes for the US automotive market, broken out by year. This data captures all Polestar vehicle sales for the entire United States automotive market.
| Year | Sales | YOY Change | US Marketshare | Marketshare Change |
|---|---|---|---|---|
| 2022 | 6,960 | 0.00 | 0.05 | 0.00 |
| 2023 | 10,432 | 49.89 | 0.07 | 24.27 |
| 2024 | 1,000 | 0.00 | 0.03 | 0.00 |
Polestar U.S Annual Sales Units & Growth Chart
Below is a visual representation of Polestar’s U.S sales units over time. We have both the Polestar sales units and the growth in the United States market. Click on the items in the legend to see each series by itself.
Polestar U.S Growth Rate & Market Share Chart
Below is the annual growth rate for the Polestar brand in the United States, shown against the Polestar’s marketshare changes in the United States. This gives you a good look into how Polestar has faired against the other brands in terms of absolute sales and effect on marketshare. Click on the items in the legend to see each series by itself.
The Best-Selling Polestar Cars & SUVs in the United States
With only a few models, we aren’t going to break out sales in terms of best sellers just yet. Stay tuned as the years progress and as Polestar adds to their lineup. The Polestar 1 is expected to be a low volume seller given it is the halo car, whereas both the Polestar 1 and Polestar 2 are expected to be volume cars.
The Current Polestar Model Lineup & Prices in the U.S
Polestar 1
Starts at $155,000
The Polestar 1 is a plug-in hybrid sports car manufactured by Polestar, a Swedish electric performance car manufacturer. It was first released in 2019 and is based on the Volvo Concept Coupe. The Polestar 1 is powered by a 2.0L turbocharged and supercharged four-cylinder engine that produces 380 horsepower and 347 pound-feet of torque. It is paired with two electric motors that produce 116 horsepower and 241 pound-feet of torque. The total system output is 609 horsepower and 738 pound-feet of torque. The Polestar 1 can drive up to 55 miles on electric power alone. It can also go from 0 to 60 mph in 4.5 seconds. The Polestar 1 comes standard with a variety of features, including a 12.3-inch digital instrument cluster, a 11.2-inch touchscreen infotainment system, Apple CarPlay and Android Auto, a Harman Kardon sound system, and a panoramic sunroof. The Polestar 1 starts at $155,000.
Polestar 2
Starts at $45,900
The Polestar 2 is a fully electric fastback sedan manufactured by Polestar, a Swedish electric performance car manufacturer. It was first released in 2020 and is based on the Volvo XC40 Recharge. The Polestar 2 is powered by a single electric motor that produces 408 horsepower and 487 pound-feet of torque. It can go from 0 to 60 mph in 4.5 seconds. The Polestar 2 has an EPA-estimated range of 270 miles. It can be charged using a standard 120-volt outlet, a 240-volt outlet, or a DC fast charger. The Polestar 2 comes standard with a variety of features, including a 12.3-inch digital instrument cluster, a 11.2-inch touchscreen infotainment system, Apple CarPlay and Android Auto, a Harman Kardon sound system, and a panoramic sunroof. The Polestar 2 starts at $45,900.
Polestar 3
Starts at $49,900
The Polestar 3 is an upcoming electric SUV manufactured by Polestar, a Swedish electric performance car manufacturer. It is scheduled to be released in 2023. The Polestar 3 will be available in two variants: Single Motor and Dual Motor. The Single Motor variant will be powered by a single electric motor that produces 270 horsepower and 300 pound-feet of torque. The Dual Motor variant will be powered by two electric motors that produce 408 horsepower and 487 pound-feet of torque. The Polestar 3 will have an EPA-estimated range of 270 miles for the Single Motor variant and 300 miles for the Dual Motor variant. It can be charged using a standard 120-volt outlet, a 240-volt outlet, or a DC fast charger. The Polestar 3 will come standard with a variety of features, including a 12.3-inch digital instrument cluster, a 11.2-inch touchscreen infotainment system, Apple CarPlay and Android Auto, a Harman Kardon sound system, and a panoramic sunroof. The Polestar 3 starts at $49,900.
