Even Jerry Seinfeld didn’t like the overuse of the “Ovaltine” bit. On the other hand, it had become gruesomely apparent that televesion wasn’t working with the Champ Car World Series. It’s a little bit I-need-you-but-hate-you mixed with plenty of Baby-it-hurts-to-love-you and a lot of Can’t-live-with’em-can’t-live-without’em.
Consider this: Patrick Carpentier, Juan Pablo Montoya, Sam Hornish Jr. are just some of the names who crossed over, at least temporarily, into NASCAR for the Daytona 500. Champ and the IRL need to do more than just keep fans. They need to keep drivers.