However, Audi’s percentage drop was smaller than all other automakers. While managing to sell 7,584 vehicles, Audi was just 5.4% lower than last September. Similarly competitive manufacturers like Infiniti, for instance, sold 7,779 vehicles. That was a drop of 24.1%. Lincoln sold 7,571 cars; a 22.5% fall.
So although Audi ranked just 24th overall in total sales in America for the month of September, way behind BMW and Mercedes-Benz, the performance relative to the much more profitable-for-everyone September/2007 was markedly better. Why? Well, here are Audi’s September sales laid out on a platter. At the bottom you can see Audi’s year-to-date numbers for the USA. Keep in mind, Audi Canada sold just 949 cars in September, but that was a 53.1% gain over last September.
287 – total Audi A3 sales in September, down from 462 last year
3,495 – total September sales of the Audi A4 lineup (including S4 and RS4 and Avants), down from 3,936 last year
719 – total Audi A5 & S5 sales in September, way up on the 115 from last September
1,090 – total Audi A6 & S6 sales, including the Avant wagons, holding steady near the 1,126 posted last September
261 – total Audi A8 sales last month, down 16.1% from the 311 A8’s of last September
266 – total sales of the Good 12-winning Audi TT in September, down from 412 last year
73 – total sales of the Audi supercar, the R8, in September, up from 67 last year
1,393 – total sales of Audi’s SUV, the Q7, down only 12.4% from the 1,591 of last September