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Price – 2012 Volkswagen Passat vs Ford Fusion vs Hyundai Sonata – With Canadian Midsize Sales Chart

2012 Volkswagen Passat grey

Volkswagen Canada announced pricing for the 2012 Passat some time ago, but with the car finally arriving at dealers, it seemed like a good time to measure the 2012 model’s value against the segment’s Canadian leaders. The top selling midsize car in Canada isn’t the Toyota Camry, nor is it the Honda Accord. So far this year the Ford Fusion leads the midsize pack. The Hyundai Sonata ranks second. 

2012 Ford Fusion grey

With the new 2012 Volkswagen Passat looking to shake things up considerably, it’s also worth seeing how much the segment has changed over the last five years. The chart below displays year end sales volume for nine cars (including the Passat/Passat CC combo) from 2006 to 2010 as well as the first seven months of 2011. Notice the Toyota Camry’s decline, the Toyota Venza’s assistance, the Fusion’s gradual increase, Subaru’s uptick, and the Passat’s inconsequential volume. 

Passat volume in Canada has always been reported with the CC. Those cars are mostly unrelated now so perhaps Volkswagen Canada will begin reflecting that in sales reports soon.

Passat vs Midsize Car Sales Chart Canada 2011
2011 YTD: Malibu Down 16.7%, Fusion Down 2.2%, Accord down 33.6%, Sonata up 24.3%, 
Altima up 14.1%, Subaru up 12%, Camry down 35.4%, Venza down 7.3%, Passat/CC down 55.5%

Back to prices, the basic Passat stickers for $23,975. The 2.0L diesel is the one you’ll want, though. TDI prices range from $27,475 to just under $34K for the loaded Highline. The V6 is powerful but probably an unnecessary extravagance given the 2.0L TDI’s swelling torque, along with its MSRP advantage and fuel savings. 

2012 Hyundai Sonata 2.0T Turbo grey

Despite VW’s huge price decreases you can still pay less for a 2012 Hyundai Sonata or 2012 Ford Fusion. For less than the price of a Comfortline TDI you could have a turbocharged Sonata, a car The Good Car Guy was really impressed with in loaded $34,199 trim.

For basic midsize savings, however, Ford has even Hyundai beat. At $19K the Fusion’s main rival is a decently equipped Focus. Apart from options the top-of-the-line all-wheel drive Fusion Sport with a 3.5L V6 costs less than a Passat Comfortline V6. The Fusion is more to look at, too, although the Passat leaves more of an impression than first believed. That is, if you notice it. And that’s a big if, particularly considering the eye-catching nature of the Sonata or Hyundai’s platform-sharing partner from Kia, the totally revamped Optima.

Volkswagen Passat
Trendline +
Hyundai Sonata
Base (GL, 2.0T, Hybrid)
Limited With Navigation
Ford Fusion
Sport AWD 3.5

Freight and delivery costs $1565 at Hyundai dealers, $1450 at Ford, and presumably $1365 at Volkswagen, based on freight costs for other Volkswagens. Add $1600 for an automatic on the Sonata GL. An automatic transmission is a $1220 option on the Fusion S and Fusion SE. The VR6-engined Passat is equipped with an automatic, but optioning the TDI and 2.5 with an auto tranny should cost between $1400 and $1625.

Related From
2012 Volkswagen Passat Style Analysis & Gallery
Midsize Car Sales In Canada – July 2011
Midsize Car Sales In Canada – June 2011
Midsize Car Sales In Canada – 2010 Year End

  1. Focus is the top seller in the segment??? Seriously??? I don't see a single Focus on the road. In the city of Toronto, u see tons of Sonata, Carmy, and Accord. I didn't realize until I saw the sales #.
    If I am going to buy a car from this segment, the Sonata is my 1st choice. I just love the exterior and interior design. The rest just look SO BLAND!!! I think the Sonata has loads of feature and the best value. Kia Optima is my close close 2nd choice!
    Focus maybe a good car but I just can't get over that thick straight chrome grills!

  2. What makes you ask if the Focus was the "top seller in the segment???" The Fusion, which is the Focus's big brother, is currently out-selling all other traditional midsize competitors, as the chart makes clear. (The EPA calls the Hyundai Elantra, Canada's second-best-selling car behind the Civic through July, a midsize as well, but that's based purely on interior dimensions.)

  3. It's probably not well known because absent deep, untreated scratches in the paint, you generally don't need to worry about rust on virtually any modern cars.

    As to the synthetic oils: yes they have many benefits, but they certainly aren't exclusive to VW or other German cars. You can put synthetic oil in any vehicle and get the same benefits – the dealership will be happy to do this for you (at extra cost, of course) or you can buy your own synthetic oil and take it to an independent shop for less than any dealer mechanic would even dream of charging you.

    Speaking of dealer charges, it's the parts on VW's that are OUTRAGEOUSLY expensive relative to their German counterparts that gives owners so much grief. And because there are many fewer German cars to operate on than American or Japanese cars, and because they tend to be engineered in a more sophisticated manner to squeeze out every drop of potential performance, they are also more difficult (read "expensive") to find qualified mechanics to work on. Without 1990's era Toyota-like reliability, this makes them hideously expensive to own beyond the warranty period relative to their competitors. Those who place a premium on road-going performance may be willing to bite the bullet and pay up, but for many it's a definite turn-off to an otherwise thrilling vehicle.

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