Get your automotive data ad-free: become a premium member today!

Why the Mustang Mach-E Outsold the Gas Mustang in 2024

Three-quarter side view of a blue Mustang Mach-E and Mustang GT
Credit: Ford
Loading the Elevenlabs Text to Speech AudioNative Player...

Summary

  • The Mustang Mach-E sold 51,745 units in 2024, surpassing the gas-powered Mustang’s 44,003 sales.
  • Ford’s pricing strategy, incentives, and leasing options boosted Mach-E’s appeal.
  • Practicality, versatility, and modern features make the Mach-E a strong daily driver.
  • The gas-powered Mustang faced design backlash and declining two-door sports car interest.
  • The shift reflects broader trends toward EVs and SUVs dominating the market.

In a twist few anticipated just a few years ago, the Ford Mustang Mach-E has outpaced its gas-powered sibling in 2024 sales. When it was first introduced, the Mach-E sparked debate among enthusiasts about whether an electric SUV could truly bear the Mustang name. Fast forward to 2024, and the Mach-E was one of the best electric vehicles last year. This model has proven itself as a practical, high-performing alternative that aligns with modern consumer priorities. 

Meanwhile, the traditional Mustang struggled, grappling with waning interest in two-door sports cars, polarizing design changes, and a shift toward SUVs dominating the market. This milestone for the Mach-E isn’t just about sales figures—it’s a reflection of changing times, where performance meets practicality and electrification takes center stage. In this article, we’ll delve into why the Mach-E has become the Mustang to beat and what this shift means for the iconic nameplate.

No Membership? You’re missing out

Get immediate ad-free access to all our premium content.

Daily Tracker
Oil Crisis Monitor
Updated: Oct 16, 2026 — 4:16 AM MT
Strait of Hormuz
229
Days
Day 229 — CENTCOM: projectile sank the GFS Pride; strike in Aden kills at least 4 (AFP). The strait remains closed.
Day 229: CENTCOM says a projectile, not a mine, sank the GFS Pride; a strike on Aden's presidential palace kills at least 4 (AFP).
Brent Crude
+44.5% since closure
$105.68
/bbl
Today: +$1.80 (+1.7%)
U.S. Gas Avg
+44.2% since closure
$4.33
/gal
Today: −$0.01
WTI Crude
+41.0% since closure
$97.30
/bbl
Today: +$2.47 (+2.6%)
Next
IMF PortWatch weekly Hormuz chokepoint update
4 days
Oct 20
USMCA Tariffs
25% IEEPA + 232 duties
IN EFFECT
198
Day
2026 SAAR Forecast
16.1–16.8M
▼ 16.8M
prev. forecast
View Full Tracker →
Public agencies & commodity exchanges