U.S. pickup truck sales slid 10% in 2006 as the vast majority of truck nameplates posted measurable year-over-year sales decreases. The Ford F-Series continued to lead the way, but Ford lost 105,000 F-Series sales compared with 2005.
• Complete U.S. Pickup Truck Market Sales Figures – 2004 Year End
• Complete U.S. Pickup Truck Market Sales Figures – 2005 Year End
• Complete U.S. Pickup Truck Market Sales Figures – 2007 Year End
There were 22 different pickup truck nameplates generating sales in America in 2006. The bulk of the category’s sales – 2,203,721, or 76.1% – were produced by six key full-size trucks: the Silverado, Ram, F-Series, Sierra, Titan, and Tundra. (The Cadillac Escalade EXT, Chevrolet Avalanche, and Lincoln MKT kicked in another 76,848 full-size sales.)
Pickups accounted for 17.5% of the new vehicles sold in America in 2006, a year in which overall new vehicle sales decreased by 2.6%. Complete sales figures for 23 different truck nameplates are visible in the sortable table below.
Click Column Headers To Sort Trucks By Volume Or % Change
Pickup Truck
|
2006
|
2005
|
%
Change |
---|---|---|---|
Cadillac Escalade EXT
|
7,019
|
7,766
|
-9.6%
|
Chevrolet Avalanche
|
57,076
|
63,186
|
-9.7%
|
Chevrolet Colorado
|
93,876
|
128,359
|
-26.9%
|
Chevrolet S10
|
4
|
149
|
-97.3%
|
Chevrolet Silverado
|
636,069
|
705,980
|
-9.9%
|
Chevrolet SSR
|
3,803
|
8,107
|
-53.1%
|
Dodge Dakota
|
76,098
|
104,051
|
-26.9%
|
Dodge Ram
|
364,177
|
400,543
|
-9.1%
|
Ford F-Series
|
796,039
|
901,463
|
-11.7%
|
Ford Ranger
|
92,420
|
120,958
|
-23.6%
|
GMC Canyon
|
23,979
|
34,845
|
-31.2%
|
GMC Sierra
|
210,736
|
229,488
|
-8.2%
|
GMC Sonoma
|
—
|
66
|
-100%
|
Honda Ridgeline
|
50,193
|
42,593
|
17.8%
|
Isuzu i-Series
|
3,497
|
889
|
293%
|
Lincoln Mark LT
|
12,753
|
10,274
|
24.1%
|
Mazda B-Series
|
4,086
|
5,872
|
-30.4%
|
Mitsubishi Raider
|
7,595
|
1,145
|
563%
|
Nissan Frontier
|
77,510
|
72,838
|
6.4%
|
Nissan Titan
|
72,192
|
86,945
|
-17.0%
|
Subaru Baja
|
5,241
|
6,239
|
-16.0%
|
Toyota Tacoma
|
178,351
|
168,831
|
5.6%
|
Toyota Tundra
|
124,508
|
126,529
|
-1.6%
|
—
|
—
|
— | — |
Total
|
2,897,222
|
3,227,116 | -10.2% |
Source: Automakers & ANDC