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Subaru Impreza Sales Figures

Subaru Impreza

Here you will find monthly and yearly Canadian, European and U.S. sales figures for the Subaru Impreza. The Subaru Impreza is a compact car that has been in production since 1992. It is known for its symmetrical all-wheel drive system, which provides excellent traction in all weather conditions. The Impreza has been praised for its handling, performance, and safety. It has won numerous awards, including the IIHS Top Safety Pick+ award and the Motor Trend Car of the Year award. The Impreza was initially marketed as a “rally car for the road,” which means that it is a car that is designed for performance and handling.

Subaru Impreza Overview

The Subaru Impreza is a compact car produced by the Japanese automaker Subaru since 1992. It has been a mainstay of Subaru’s lineup and is known for its standard all-wheel drive, a hallmark of Subaru vehicles, and its impressive performance variants. Over the years, the Impreza has been available in several body styles, including sedan, hatchback, and wagon.

The Impreza was introduced as a replacement for the Subaru Leone and was aimed to compete with other compact cars in its segment, with the added advantage of all-wheel drive. One of the most renowned aspects of the Impreza lineup is the high-performance WRX and WRX STI variants. These are known for their rally-inspired performance, with turbocharged engines and sport-tuned suspensions. The WRX and WRX STI became icons in the automotive world, especially among car enthusiasts and in motorsport circles.

One of Impreza’s distinguishing features is its standard all-wheel-drive system. This system, uncommon among compact cars, gives the Impreza enhanced traction in various driving conditions, especially in wet or snowy environments. The Impreza has a storied history in rallying, particularly with the WRX STI variant. Subaru’s rally cars, with their distinctive blue color and gold wheels, became iconic in the 1990s and 2000s, achieving significant success in the World Rally Championship.

The current Impreza is available in a variety of body styles, including sedan, hatchback, and wagon. It is powered by a variety of engines, including four-cylinder and six-cylinder engines. The current generation Impreza was introduced in 2020. It is available with a standard 2.0L four-cylinder engine that produces 152 horsepower or an optional 2.5L four-cylinder engine that produces 182 horsepower. All models come standard with all-wheel drive. The Impreza starts at $22,245 in the U.S.

Subaru Impreza Sales Figures

While initially aimed at the Japanese market, the Impreza’s appeal soon became global. Especially in markets with challenging driving conditions, like snowy areas in North America, the Impreza’s combination of all-wheel drive, reliability, and performance made it a favored choice.

Subaru Impreza U.S Sales Data & Charts

US Monthly Sales

US Annual Sales

Year Sales Units
2005 33,637
2006 41,148
2007 46,332
2008 49,098
2009 46,611
2010 44,395
2011 41,196
2012 81,799
2013 76,825
2014 83,488
2015 100,519
2016 57,574
2017 86,043
2018 76,400
2019 66,415
2020 43,628
2021 34,791
2022 30,846
2023 34,719
2024 4,598

US Annual Growth

Subaru Impreza Canada Sales Data & Charts

Canada Annual Sales

Year Sales Units
2012 11,213
2013 9,911
2014 10,157
2015 11,426
2016 7,709
2017 10,617
2018 9,356
2019 9,065
2020 6,643
2021 4,416
2022 1,511

Canada Annual Growth

Subaru Impreza Europe Sales Data & Charts

Europe Annual Sales

Year Sales Units
1997 14,549
1998 16,202
1999 20,000
2000 15,931
2001 14,019
2002 13,136
2003 13,791
2004 11,034
2005 10,926
2006 12,032
2007 14,013
2008 11,693
2009 10,808
2010 10,256
2011 7,707
2012 2,676
2013 1,996
2014 2,240
2015 912
2016 865
2017 1,010
2018 2,189
2019 1,464
2020 514
2021 529
2022 497

Europe Annual Growth

Subaru Impreza Generations

Over the years, the Impreza has seen several generations and redesigns.

First Generation (1992-2000)

The original model, which introduced the world to the WRX and WRX STI variants. The first generation Impreza was available in sedan, hatchback, and wagon body styles. It was powered by a 1.6L or 2.0L four-cylinder engine.

Second Generation (2000-2007)

The second generation Impreza was redesigned with a more modern look. It was also available in a WRX and WRX STI performance variant. Featured a more rounded design. The WRX variant gained significant popularity, partly due to its success in the World Rally Championship.

Third Generation (2007-2014)

The third generation Impreza was updated with a new interior and exterior design. It was also available in a hatchback body style for the first time. The design became more contemporary, and the hatchback variant became especially prominent.

Fourth Generation (2011-2016)

The fourth generation Impreza was redesigned with a more aggressive look. It was also available in a more fuel-efficient hybrid variant. With a more global perspective, this generation had improved fuel efficiency and more refined interiors.

Fifth Generation (2016-Present)

The fifth generation Impreza is the current generation and is available in sedan and hatchback body styles. It is powered by a 2.0L four-cylinder engine or a 2.5L four-cylinder engine. Introduced on Subaru’s Global Platform, this generation emphasizes safety, ride comfort, and agility.