SEPTEMBER SALES DEBRIEFING

Take this news in a positive fashion, if you like. Ford F150 sales in September of 2006 were 20% higher than in 2007. If you cared not one whit about chronology, that would sound good. If you realized that we’re in 2007, and sales of the F150 were 20% lower this year than last – that’s gotta suck.

The Chrysler Group watched sales trickle down 2%, but it wasn’t because of the Dodge brand. Jeep and Chrysler were off; Dodge sales were up 9%.

General Motors scored highly, however. In a business where national sales are down 2.8%, for everybody combined, GM watched sales climb 4% higher than last year at this time.

And then there’s Honda. Yowza. Acura and Honda together produced a sales surge. With a smidgen of new Accord help, sales for the two combined rose 14%.