Ford Explorer
Here you will find monthly and yearly United States and Canadian sales figures for the Ford Explorer. One of the vehicles that popularized the modern SUV, the Explorer has been a mainstay of Ford’s lineup since 1991 and remains among the best-selling three-row SUVs in North America. Now built on a rear-drive-based unibody platform with turbocharged EcoBoost power, it anchors Ford’s mid-size SUV range.
- Class: Mid-size three-row SUV
- Base engine: 2.3L EcoBoost four-cylinder, 300 horsepower and 310 lb-ft
- ST engine: 3.0L EcoBoost V6, 385 horsepower and 415 lb-ft
- Transmission: 10-speed automatic
- Drivetrain: Rear-wheel drive with available intelligent four-wheel drive
- Seating: Up to seven passengers
- Trims: Active, ST-Line, Tremor, Platinum, ST
Ford Explorer Sales in the United States
The Explorer helped define the SUV boom and has remained a volume leader through several reinventions. After a mid-2000s peak above 239,000 units and a deep recession trough near 52,000 in 2009, the unibody redesign rebuilt demand to a high of 271,131 in 2017. Volume has since moved in a narrower band, dipping to 186,769 in 2023 before recovering to 206,981 in 2024 and 222,706 in 2025, up about 8 percent. Through June 2026 Ford had sold 126,925 Explorers in the United States.
Ford Explorer, United States calendar-year unit sales, 2005–2026. 2026 is January–Aug (partial).
Annual sales
| Year | Units | YoY |
|---|---|---|
| 2005 | 239,788 | — |
| 2006 | 179,229 | ▼ 25.3% |
| 2007 | 137,817 | ▼ 23.1% |
| 2008 | 78,439 | ▼ 43.1% |
| 2009 | 52,190 | ▼ 33.5% |
| 2010 | 60,687 | ▲ 16.3% |
| 2011 | 135,704 | ▲ 123.6% |
| 2012 | 174,647 | ▲ 28.7% |
| 2013 | 192,397 | ▲ 10.2% |
| 2014 | 209,994 | ▲ 9.1% |
| 2015 | 249,251 | ▲ 18.7% |
| 2016 | 248,507 | ▼ 0.3% |
| 2017 | 271,131 | ▲ 9.1% |
| 2018 | 261,571 | ▼ 3.5% |
| 2019 | 187,061 | ▼ 28.5% |
| 2020 | 226,215 | ▲ 20.9% |
| 2021 | 219,871 | ▼ 2.8% |
| 2022 | 207,763 | ▼ 5.5% |
| 2023 | 186,769 | ▼ 10.1% |
| 2024 | 206,981 | ▲ 10.8% |
| 2025 | 222,706 | ▲ 7.6% |
| 2026 (Jan–Aug) | 165,630 | ▲ 14.7% YTD |
Monthly sales
| Year | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2005 | 15,478 | 22,250 | 24,858 | 23,800 | 19,539 | 28,835 | 32,088 | 17,151 | 12,879 | 12,122 | 11,792 | 18,996 | 239,788 |
| 2006 | 12,000 | 17,559 | 17,157 | 13,772 | 16,717 | 18,437 | 15,851 | 16,076 | 15,701 | 11,976 | 10,599 | 13,384 | 179,229 |
| 2007 | 8,876 | 12,971 | 12,876 | 11,956 | 13,821 | 14,204 | 11,212 | 11,929 | 10,690 | 9,786 | 8,609 | 10,887 | 137,817 |
| 2008 | 7,217 | 9,452 | 10,969 | 7,356 | 8,122 | 6,819 | 5,404 | 5,502 | 3,498 | 3,991 | 4,763 | 5,346 | 78,439 |
| 2009 | 3,687 | 3,073 | 3,317 | 3,723 | 5,315 | 5,219 | 3,108 | 4,650 | 4,450 | 4,596 | 4,440 | 6,612 | 52,190 |
| 2010 | 4,247 | 4,038 | 5,907 | 5,295 | 5,677 | 6,700 | 4,763 | 2,474 | 3,734 | 3,692 | 4,061 | 10,099 | 60,687 |
| 2011 | 7,351 | 9,657 | 12,482 | 12,593 | 13,318 | 10,422 | 9,897 | 9,901 | 11,336 | 11,987 | 12,888 | 13,872 | 135,704 |
| 2012 | 9,966 | 20,880 | 13,239 | 14,086 | 15,538 | 14,625 | 11,997 | 13,863 | 14,049 | 14,220 | 14,940 | 17,244 | 174,647 |
| 2013 | 15,207 | 17,391 | 18,599 | 15,440 | 18,009 | 16,597 | 14,089 | 15,637 | 14,965 | 15,288 | 14,268 | 16,907 | 192,397 |
| 2014 | 12,810 | 13,924 | 19,334 | 18,479 | 22,623 | 17,290 | 19,006 | 19,391 | 15,795 | 16,496 | 16,382 | 18,464 | 209,994 |
| 2015 | 17,036 | 18,613 | 23,058 | 18,844 | 22,304 | 22,549 | 23,381 | 23,671 | 20,715 | 20,723 | 16,690 | 21,667 | 249,251 |
| 2016 | 16,614 | 22,389 | 24,412 | 23,546 | 21,790 | 20,356 | 19,192 | 20,980 | 19,146 | 18,597 | 19,628 | 21,857 | 248,507 |
| 2017 | 17,650 | 21,696 | 23,424 | 22,864 | 25,632 | 24,285 | 21,529 | 20,747 | 21,207 | 19,421 | 24,110 | 28,566 | 271,131 |
| 2018 | 17,989 | 20,860 | 23,955 | 20,865 | 22,676 | 22,361 | 22,782 | 24,035 | 21,347 | 21,935 | 20,473 | 22,293 | 261,571 |
| 2019 | 20,369 | 19,554 | 21,999 | 12,968 | 14,963 | 11,970 | 11,169 | 12,509 | 10,276 | 16,887 | 17,511 | 16,886 | 187,061 |
| 2020 | 18,289 | 23,678 | 14,342 | 8,071 | 17,936 | 18,832 | 20,709 | 18,408 | 19,942 | 21,079 | 18,848 | 26,081 | 226,215 |
| 2021 | 18,095 | 20,745 | 26,404 | 27,040 | 16,512 | 9,445 | 13,351 | 8,490 | 20,092 | 20,714 | 18,268 | 20,715 | 219,871 |
| 2022 | 16,255 | 9,566 | 16,915 | 20,801 | 19,594 | 19,786 | 17,763 | 19,076 | 16,577 | 15,887 | 16,440 | 19,103 | 207,763 |
| 2023 | 15,617 | 19,174 | 23,270 | 18,327 | 14,531 | 13,474 | 8,664 | 8,572 | 16,473 | 16,634 | 12,513 | 19,520 | 186,769 |
| 2024 | 18,835 | 19,611 | 20,019 | 19,294 | 16,728 | 10,316 | 12,887 | 29,780 | 12,216 | 17,145 | 14,299 | 15,851 | 206,981 |
| 2025 | 13,505 | 15,071 | 18,738 | 20,989 | 20,504 | 16,122 | 18,837 | 20,617 | 16,546 | 17,664 | 20,226 | 23,887 | 222,706 |
| 2026 | 17,655 | 20,100 | 23,632 | 21,191 | 22,316 | 22,031 | 18,904 | 19,801 | — | — | — | — | 165,630 |
Ford Explorer Sales in Canada
Canadian Explorer sales have been more variable, ranging roughly between 10,000 and 18,000 units in recent years. After a soft 2023 at 10,667 units, demand recovered to 11,379 in 2024 and 15,718 in 2025, a gain of about 38 percent year over year.
Ford Explorer, Canada calendar-year unit sales, 2004–2026. 2026 is January–Jun (partial).
Annual sales
| Year | Units | YoY |
|---|---|---|
| 2004 | 14,266 | — |
| 2005 | 10,439 | ▼ 26.8% |
| 2006 | 9,234 | ▼ 11.5% |
| 2007 | 7,583 | ▼ 17.9% |
| 2008 | 4,486 | ▼ 40.8% |
| 2009 | 4,121 | ▼ 8.1% |
| 2010 | 4,292 | ▲ 4.1% |
| 2011 | 9,406 | ▲ 119.2% |
| 2012 | 10,427 | ▲ 10.9% |
| 2013 | 10,772 | ▲ 3.3% |
| 2014 | 12,677 | ▲ 17.7% |
| 2015 | 15,615 | ▲ 23.2% |
| 2016 | 15,275 | ▼ 2.2% |
| 2017 | 17,333 | ▲ 13.5% |
| 2018 | 18,289 | ▲ 5.5% |
| 2019 | 9,667 | ▼ 47.1% |
| 2020 | 16,229 | ▲ 67.9% |
| 2021 | 16,388 | ▲ 1.0% |
| 2022 | 15,766 | ▼ 3.8% |
| 2023 | 10,667 | ▼ 32.3% |
| 2024 | 11,379 | ▲ 6.7% |
| 2025 | 15,718 | ▲ 38.1% |
| 2026 (Jan–Jun) | 7,747 | ▲ 37.4% YTD |
Monthly sales
| Year | Jan | Feb | Mar | Apr | May | Jun | Jul | Aug | Sep | Oct | Nov | Dec | Total |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 2004 | 791 | 1,352 | 1,397 | 1,112 | 1,505 | 1,916 | 1,765 | 957 | 990 | 588 | 727 | 1,166 | 14,266 |
| 2005 | 675 | 833 | 727 | 784 | 903 | 1,338 | 1,432 | 1,028 | 667 | 440 | 478 | 1,134 | 10,439 |
| 2006 | 471 | 681 | 596 | 652 | 942 | 1,161 | 1,293 | 776 | 645 | 594 | 699 | 724 | 9,234 |
| 2007 | 505 | 767 | 618 | 726 | 829 | 784 | 1,084 | 495 | 383 | 378 | 421 | 593 | 7,583 |
| 2008 | 659 | 288 | 346 | 399 | 503 | 367 | 282 | 370 | 199 | 278 | 391 | 404 | 4,486 |
| 2009 | 202 | 221 | 358 | 294 | 315 | 357 | 456 | 381 | 378 | 336 | 434 | 389 | 4,121 |
| 2010 | 240 | 242 | 344 | 364 | 406 | 640 | 571 | 339 | 299 | 170 | 350 | 327 | 4,292 |
| 2011 | 347 | 432 | 938 | 886 | 898 | 1,185 | 816 | 780 | 941 | 796 | 731 | 656 | 9,406 |
| 2012 | 610 | 451 | 741 | 979 | 1,144 | 1,157 | 965 | 954 | 1,008 | 774 | 876 | 768 | 10,427 |
| 2013 | 623 | 534 | 898 | 940 | 1,259 | 1,048 | 808 | 903 | 1,091 | 978 | 871 | 819 | 10,772 |
| 2014 | 597 | 581 | 1,085 | 1,093 | 1,429 | 1,187 | 1,263 | 1,235 | 1,434 | 1,015 | 759 | 999 | 12,677 |
| 2015 | 494 | 567 | 970 | 1,232 | 998 | 1,278 | 2,081 | 1,967 | 1,847 | 1,347 | 1,581 | 1,253 | 15,615 |
| 2016 | 634 | 786 | 1,121 | 1,416 | 1,232 | 1,051 | 1,439 | 1,686 | 1,751 | 1,482 | 1,664 | 1,013 | 15,275 |
| 2017 | 994 | 1,106 | 1,468 | 1,705 | 1,540 | 1,958 | 1,796 | 1,604 | 1,715 | 1,064 | 1,268 | 1,115 | 17,333 |
| 2018 | 1,123 | 1,099 | 1,702 | 1,877 | 1,672 | 1,848 | 1,948 | 1,901 | 1,624 | 1,247 | 1,184 | 1,064 | 18,289 |
| 2019 | 886 | 806 | 848 | 770 | 770 | 702 | 746 | 746 | 681 | 974 | 847 | 891 | 9,667 |
| 2020 | 1,283 | 1,166 | 1,284 | 1,018 | 925 | 1,020 | 1,958 | 1,869 | 1,869 | 1,318 | 1,199 | 1,320 | 16,229 |
| 2021 | 1,138 | 1,138 | 1,309 | 1,640 | 1,491 | 1,642 | 1,304 | 1,366 | 1,305 | 1,330 | 1,330 | 1,395 | 16,388 |
| 2022 | 1,061 | 1,010 | 1,164 | 1,535 | 1,535 | 1,609 | 1,535 | 1,765 | 1,612 | 980 | 980 | 980 | 15,766 |
| 2023 | 807 | 734 | 845 | 974 | 1,071 | 1,073 | 792 | 911 | 793 | 931 | 889 | 847 | 10,667 |
| 2024 | 825 | 787 | 788 | 1,108 | 1,108 | 1,008 | 1,036 | 1,036 | 944 | 984 | 855 | 900 | 11,379 |
| 2025 | 898 | 816 | 858 | 1,054 | 1,006 | 1,007 | 1,624 | 1,551 | 1,552 | 1,923 | 1,588 | 1,841 | 15,718 |
| 2026 | 1,337 | 1,195 | 1,314 | 1,326 | 1,248 | 1,327 | — | — | — | — | — | — | 7,747 |
Ford Explorer Generations
- First generation (1990-1994): The first-generation Explorer was based on the Ford Ranger pickup truck. It was powered by a 4.0L V6 engine that produced 155 horsepower.
- Second generation (1995-2001): The second-generation Explorer was redesigned with a more modern look. It was also larger and more comfortable than the first generation. It was powered by a 4.0L V6 engine that produced 190 horsepower.
- Second generation (1995-2001): The second-generation Explorer was redesigned with a more modern look. It was also larger and more comfortable than the first generation. It was powered by a 4.0L V6 engine that produced 190 horsepower.
- Fourth generation (2006-2010): The fourth-generation Explorer was redesigned with a more car-like interior and exterior. It was also available with a third-row seat for the first time. It was powered by a 4.0L V6 engine that produced 210 horsepower or a 5.4L V8 engine that produced 292 horsepower.
- Fifth generation (2011-2019): The fifth-generation Explorer was redesigned with a more crossover-like look. It was also available with a hybrid powertrain for the first time. It was powered by a 3.5L V6 engine that produced 290 horsepower or a 3.5L V6 hybrid engine that produced 285 horsepower.
- Sixth generation (2020-present): The sixth-generation Explorer was redesigned with a more modern look. It is also available with a more powerful 3.0L Ecoboost V6 engine that produces 365 horsepower.









