2016 Europe Auto Sales Figures – By Brand (Brand Rankings)

2016 European Automotive Sales by Brand – The Best-Selling Automotive Brands By Sales Volume

Looking at brand level Renault, Mercedes-Benz and Fiat are the big winners, the first two adding over 100,.000 sales each. Mitsubishi, Volkswagen and DS are the big losers, the first two losing over 10,000 sales each. Infiniti is the fastest growing brand in Europe, but the Japanese brand had aimed much higher with the launch of its UK-built compact cars Q30 and QX30, so I’m doubtful the champagne has been uncorked there.

Jaguar and Bentley are also among the fastest growing brands, both helped by the introduction of their first-ever SUV. Tata appears to have withdrawn sales in Europe, just like Chevrolet has done, and Bugatti sales, which are not even counted in the dozens, fluctuated because of the changeover from the Veyron to the all-new Chiron.