Deciding whether or not to import subcompacts to Canada is similar to determining whether or not hockey should be shown live on television, Uh, yeah…. do it.
Gasoline prices have almost always been a little bit higher in Canada than south of the border. That’s part of it. Vehicle prices have almost always been inordinately high in Canada, as well. Combine these two factors and you see why the Honda Civic and Toyota Corolla post huge sales numbers, not the Toyota Camry and Honda Accord.
And if everything is bumped down a notch in size, you find success for the smallest cars; the subcompacts. The best-selling car in Canada sits inside a Honda dealership; one rung above the Good 12-winning Honda Fit. Toyota’s venerable Corolla is positioned above the little Yaris, sedan and hatchbacks. The Hyundai Elantra and Kia Spectra have teammates below, as well. That’ll be the Accent and Rio; sedans and hatchbacks available here, too. Mercedes-Benz has (sort of) gotten into this game. Perhaps we shouldn’t say “sort of”. After all, if Mercedes wants to sell some smart fortwos, sales will have to be stolen from the aforementioned subcompacts. Nissan, of course, is in the game with the Versa, a roomy subcompact beneath the Sentra.