TLDR: Bentley unveils the EXP 15 concept alongside a massive new design studio investment, previewing the luxury brand’s first full-electric production car arriving in 2026. The three-seat grand tourer channels the legendary 1930 “Blue Train” Speed Six while pioneering digital-physical fusion interiors, positioning Bentley to capture the emerging $500,000+ electric luxury segment.
The timing of Bentley’s EXP 15 design vision concept couldn’t be more strategic. Fresh off the July 7 unveiling of its new Design Studio at its Crewe headquarters—a facility that doubles the previous space and brings all design divisions under one roof for the first time—the British luxury marque is making its most aggressive play yet for the future of ultra-luxury electric vehicles.
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