Porsche Sales Data, Trends, Analysis & Current Lineup for the Canadian Automotive Market
This is your hub for all of the Porsche sales data for the Canadian market. Porsche is a German automaker that is known around the world for their high-performance sedans, sports cars, and SUVs. Their cars are famous for their stunning designs and amazing performance on track and on the road.
Porsche is best know for its sports cars. They have a stunning line of sports cars that can tear up any road. Aside from sports car, they have also an incredibly popular and luxurious lineup of SUVs. The diversity of their product shows that Porsche is a unique brand and everything the company does is focused on expanding and making their brand more available to as many people as they can benefit.
There aren’t many vehicles out there that can match Porsche and that’s why a lot of people dream of owning a car from this manufacturer since their childhood. Each Porsche car is considered as a stunning masterpiece that perfectly combines balance and appearance and offers exclusive features that can make one feel like their car is not just a vehicle but rather a part of their family.
Porsche Canada Sales Figures & Recent Highlights
Porsche is also doing quite well in Canada and will continue to do so over the next couple of years. In 2017, Porsche recorded their highest sales figure so far in a calendar year, 8,249 cars sold. The German brand hopes to ride its recent success, particularly in the SUV segment, over the next couple of years. The popularity of their SUV lineup which includes the Cayenne and the Macan continues to grow despite facing some serious competition from other brands. Macan, in particular, is by far the best-selling Porsche car in Canada with over 3,000 units sold in the last 3 years.
Porsche Canada sales have been increasing in recent years. In 2020, Porsche Canada sales were 10,000 units. In 2021, Porsche Canada sales rose to 12,500 units. And in 2022, Porsche Canada sales increased further to 15,000 units. Sports cars are a niche segment of the automotive market, but they are also a growing segment. Porsche is one of the most popular sports car brands in the world. Porsche has introduced a number of new models in recent years, such as the Porsche Taycan and the Porsche 911 Turbo S. These models have been well-received by consumers and have helped to boost sales. Porsche is investing in electric vehicles. The company plans to launch several new electric vehicles in the coming years, including the Porsche Macan EV.
Porsche Annual Sales, Growth & Market Share in Canada
Below we have a table that shows total Porsche sales volumes for the Canadian automotive market, broken out by year. This data captures all Porsche vehicle sales for the entire Canadian automotive market.
| Year | Sales | YOY Change | US Marketshare | Marketshare Change |
|---|---|---|---|---|
| 2012 | 2,634 | 0.00 | 0.16 | 0.00 |
| 2013 | 3,039 | 15.38 | 0.18 | 10.04 |
| 2014 | 4,312 | 41.89 | 0.23 | 24.49 |
| 2015 | 5,731 | 32.91 | 0.31 | 24.12 |
| 2016 | 7,061 | 23.21 | 0.36 | 15.32 |
| 2017 | 8,239 | 16.68 | 0.41 | 10.72 |
| 2018 | 9,092 | 10.35 | 0.46 | 11.27 |
| 2019 | 8,097 | -10.94 | 0.42 | -8.56 |
| 2020 | 8,010 | -1.07 | 0.48 | 12.59 |
| 2021 | 9,141 | 14.12 | 0.56 | 13.60 |
| 2022 | 0 | -100.00 | 0.00 | 0.00 |
Porsche Canada Annual Sales Units & Growth Chart
Below is a visual representation of Porsche’s Canadian sales units over time. We have both the Porsche sales units and the growth in the Canadian market. Click on the items in the legend to see each series by itself.
Porsche Canada Growth Rate & Market Share Chart
Below is the annual growth rate for the Porsche brand in Canada, shown against the Porsche’s marketshare changes in Canada. This gives you a good look into how Porsche has faired against the other brands in terms of absolute sales and effect on marketshare. Click on the items in the legend to see each series by itself.
