Sales of New Cars In Italy – Data, Trends, Charts & Analysis
Here you will find annual car sales figures for Italy. These statistics are Total Market Volumes, which include passenger cars as well as light commercial vehicles (LCVs).
Since the late 1990s, the Italian car market has fluctuated between 1.4 million and 2.8 million sales, peaking in 2007 at over 2.7 million units, before starting a 6-year long decline, including double digit losses in 2008, 2011 and 2012, to its lowest volume in modern history in the aftermath of the global financial crisis. In 2015 and 2016 the market recovered sharply with double digit increases, followed by a still healthy growth of nearly 7% in 2017, but remains far below pre-crisis volumes. LCV sales typically make up around 8% of total car sales in Italy.
Italy Automotive Sales Data & Recent Highlights
As you can see, the Italian car sales market has been declining in recent years. There was a sharp decline in sales in 2020 due to the COVID-19 pandemic, and the market has not yet fully recovered. There are a number of factors that have contributed to the decline in the Italian car sales market. These include the economic slowdown, the COVID-19 pandemic, and the shift towards electric vehicles.
The economic slowdown has led to a decrease in disposable income, which has made it difficult for people to afford cars. The COVID-19 pandemic has also disrupted the supply chain, making it difficult to import cars. And the shift towards electric vehicles has led to a decline in sales of traditional gasoline and diesel cars.
Italy is one of the leading countries in the world in terms of the adoption of electric vehicles. In 2022, electric vehicles accounted for 10.4% of new car registrations in Italy. This is up from 4.5% in 2021. The government is offering incentives to encourage people to buy electric vehicles, such as tax breaks and subsidies. Diesel cars were once very popular in Italy, but their popularity has declined in recent years due to concerns about their environmental impact. In 2022, diesel cars accounted for only 18.6% of new car registrations in Italy. This is down from 37.4% in 2021.
SUVs are becoming increasingly popular in Italy, as they are seen as more practical and comfortable than sedans. In 2022, SUVs accounted for 42.3% of new car registrations in Italy. This is up from 38.3% in 2021. The growing popularity of online car buying: More and more people are buying cars online in Italy. In 2022, 17% of new car purchases were made online. This is up from 12% in 2021. The convenience and flexibility of online car buying are driving its popularity. Car leasing is becoming increasingly popular in Italy. In 2022, 35% of new car purchases were made through leasing. This is up from 29% in 2021. Leasing offers flexibility and lower upfront costs, which are appealing to many people.
Interesting ItalyNew Car Sales Stats
Best Sales Year Volume: 2,494,115 units sold
Worst Sales Year Volume: 1,304,648 units sold
Average Sales Per Year: 1,970,466.1 units sold
Total Sales Units (since 1990): 65,025,380 units sold
Top 5 Most Popular Automotive Brands In Italy
Here are the top 5 most popular automotive brands in Italy. These brands are popular in Italy for a variety of reasons. They offer a wide range of cars to choose from, they are known for their reliability and fuel efficiency, and they are affordable for many people. These are also local European brands that create a nice range of cars.
Fiat. Fiat is the most popular car brand in Italy, with a market share of 23.3%. The company is known for its small, fuel-efficient cars, such as the Fiat 500 and the Fiat Panda.
Volkswagen. Volkswagen is the second most popular car brand in Italy, with a market share of 15.5%. The company is known for its wide range of cars, from small hatchbacks to large SUVs.
Peugeot. Peugeot is the third most popular car brand in Italy, with a market share of 8.9%. The company is known for its stylish and affordable cars, such as the Peugeot 208 and the Peugeot 308.
Renault. Renault is the fourth most popular car brand in Italy, with a market share of 8.0%. The company is known for its reliable and fuel-efficient cars, such as the Renault Clio and the Renault Megane.
Ford. Ford is the fifth most popular car brand in Italy, with a market share of 6.7%. The company is known for its rugged and versatile cars, such as the Ford Fiesta and the Ford Focus.