European sales in the minicar segment have climbed back into the positive over the full year 2014, although the increase is just a meager 1% on 2013, or 8,170 units. This is a result of the flood of new models that arrived in showrooms late last year, which should help the minicar segment grow faster than the overall market in 2015.
Despite its age, the Fiat 500 not only consolidates its leadership of the segment by adding the most sales of all models, it also breaks its 2009 annual sales record to make 2014 its best year ever. The 500 all by itself sells more cars in Europe than the Peugeot 107/108, Toyota Aygo and Citroën C1 triplets combined, and doing so at (much) higher transaction prices. And with the Panda remaining stable in second spot, Fiat increases its share of the minicar segment to over 27%.
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