Small SUV Sales In Canada – December 2013 And 2013 Year End


1996 Toyota RAV4
The Category Has Come A Long Way Since The First RAV4

For just the second time in 2013, the Ford Escape was the second-best-selling small crossover in Canada, and thus not the top-ranked utility vehicle overall. 

Honda CR-V sales hit a 21-month high, enough for the CR-V to be the top seller in December; enough for the CR-V to climb past the Toyota RAV4 into second spot in 2013’s year end rankings of small SUVs and crossovers; and thus small SUVs and crossovers overall. The CR-V ended 2013 with sales that had climbed 3% compared with 2012. Second half volume was up 17%.

Canada small SUV sales chart 2013
Click Chart To Expand

Vehicles like the CR-V, Escape, and RAV4 bring a measure of clarity to the more exclusive nature of midsize cars in Canada. Yes, compact cars are the leading non-trucks north of the 49th, but increasingly, small SUVs and crossovers are attracting families who would likely have bought midsize sedans (or minivans) fifteen years ago. 

The CR-V generated more sales for Honda in the final six months of 2013 than the Accord did all year, and this was a booming year for the midsize Honda, a five-year high.

Ford Fusion sales reached a record level in Canada in 2013 – it was the best-selling midsize car – but Ford sold 2.2 Escapes for every Fusion. The Camry was Canada’s top-selling midsize car in the latter part of 2013, yet Toyota RAV4 sales (which sold in best-ever totals, just like the Escape and CR-V) were 1.8 times stronger in 2013.

December small SUV/crossover volume, helped along by 1508 Cherokee sales, was up 32% in an overall new vehicle market which rose 4%. The Cherokee was Canada’s favourite Jeep in December 2013, and not just by a little bit. It was nearly twice as common a purchase/lease as the Wrangler and outsold the Grand Cherokee, Compass, and Patriot combined.

You can click any model name in the tables below to find historical monthly and yearly Canadian auto sales data. You can also select a make and model at GCBC’s Sales Stats page. These tables are now sortable, so you can rank small SUVs and crossovers any which way you like. Suggestions on how GCBC should break down segments can be passed on through the Contact page.

Click Column Headers To Sort • December 2014 • January 2014 • November 2013December 2012

Small SUVs 
& Crossovers
December
2013
December
2012
%
Change
2013
2012
%
Change
1458
1048 39.1% 19,819 20,390 -2.8%
1223
1578 -22.5% 27,745 28,888 -4.0%
2999
2781 7.8% 45,141 44,099 2.4%
746
901 -17.2% 11,802 12,302 -4.1%
4040
1959 106% 34,481 33,339 3.4%
10 -100%
1524
1971 -22.7% 26,010 23,394 11.2%
1034
597 73.2% 11,685 13,969 -16.4%
1508
—— 2906
205
301 -31.9% 6228 6003 3.7%
1 -100% 13 875 -98.5%
242
385 -37.1% 5372 6667 -19.4%
666
1022 -34.8% 14,542 14,031 3.6%
258
424 -39.2% 6935 8107 -14.5%
1251
786 59.2% 17,648 11,301 56.2%
3102 -100%
444 -100%
464
544 -14.7% 5262 5267 -0.1%
1844
923 99.8% 16,878 14,329 17.8%
922
610 51.1% 11,239 7156 57.1%
135
130 3.8% 1149 1807 -36.4%
2303
1487 54.9% 33,156 25,942 27.8%
605
276 119% 7385 5657 30.5%
Total
23,427
17,724 32.2% 305,396 287,079 6.4%

Smallest SUVs & Crossovers
December
2013
December
2012
%
Change
2013
2012
%
Change
292
3550
468
27 1633% 7013 27 25,874%
249
177 40.7% 2067 1731 19.4%
419
398 5.3% 7653 6334 20.8%
269
189 42.3% 4077 3738 9.1%
462
386 19.7% 6115 2005 205%
Total
2159
1177 83.4% 30,475 13,835 120%

Offroaders
December
2013
December
2012
%
Change
2013
2012
%
Change
831
988 -15.9% 18,578 18,996 -2.2%
76
76 0.0% 1070 931 14.9%
49
100 -51.0% 656 726 -9.6%
Total
956
1164 -17.9% 20,304 20,653 -1.7%

Source: Automakers & ANDC
* indicates a vehicle which is also shown in another GCBC segment breakdown
^ not including 282 Santa Fe XL sales (3210 in 2013) which are shown exclusively with midsize SUVs and crossovers.
GCBC isn’t here to break down segments, an impossible task for any group, but to display sales data for the sake of comparison. The more ways sales data can be displayed, the better, right? This explains why you’ll see the Santa Fe and Sorento listed with midsize SUVs – they’re stuck in between in terms of size – as well as vehicles like the Wrangler and Xterra listed both here and there. The Buick Encore and Subaru XV Crosstrek and their gang are also listed with mainstream cars, because they’re sitting on a fence between SUVs and traditional passenger cars. You can always find the sales results for EVERY vehicle and form your own competitive sets by using the All Vehicle Rankings posts.

RECOMMENDED READING
Small SUV Sales In Canada – December & 2014 Year End
Small SUV/Crossover Sales In Canada – January 2014
Small SUV/Crossover Sales In Canada – November 2013 YTD
Small SUV/Crossover Sales In Canada – December 2012 & Year End
Top 25 Best-Selling SUVs & Crossovers In Canada In 2013
Canada Auto Sales Brand Rankings – December 2013 & Year End
Midsize SUV/Crossover Sales In Canada – December 2013 & Year End