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Subaru Baja Sales Figures

Subaru Baja

Here you will find yearly U.S. sales figures for the Subaru Baja. The Subaru Baja was a unique and unconventional vehicle in Subaru’s lineup, blending the characteristics of a compact pickup truck with the traits of a passenger car. Produced from 2002 to 2006, the Baja was an effort to capture a niche market of consumers looking for a versatile and sporty utility vehicle.

Subaru Baja Overview

The Subaru Baja was a sport utility vehicle (SUV) produced by Subaru from 2003 to 2006. It was based on the Subaru Legacy Outback, but it had a unique pickup bed design. The Baja’s design was heavily influenced by Subaru’s Outback wagon, but with an open bed in the rear, similar to a pickup truck. Its four-door, four-passenger layout was aimed at providing car-like comfort, while the small cargo bed offered added utility.

The Baja was powered by a 2.5-liter four-cylinder engine that produced 165 horsepower and 163 lb-ft of torque. It was mated to a four-speed automatic transmission. The Baja was a unique vehicle that offered the best of both worlds: the off-road capability of a pickup truck and the comfort and amenities of an SUV. However, it was not a sales success, and Subaru discontinued it after three years. The Baja had a unique pickup bed design that was shorter than a traditional pickup bed, but it was wider and deeper. This made it ideal for carrying cargo that was too wide or too tall for a traditional car trunk. The Baja had good off-road capability thanks to its raised suspension and all-wheel drive system. It could handle light trails and gravel roads with ease. The Baja was surprisingly comfortable and well-equipped for an SUV. It had a spacious interior with plenty of legroom and headroom. It also came standard with features like a sunroof, power windows and locks, and a stereo system.

Subaru Baja Sales Data & Trends

The Subaru Baja’s quirky design and unique combination of car-like handling with pickup utility generated interest, but also led to polarized opinions. Some appreciated the versatility and Subaru’s innovative approach, while others found the concept less practical than traditional pickups or SUVs. It never became a best-seller but had devoted fans.

Subaru Baja U.S Sales Data & Charts

U.S Annual Sales

Year Sales Units
2005 6,239
2006 5,241
2007 1,127
2008 2

U.S Annual Growth