Become a Member: Get Ad-Free Access to All Our Content

Audi V8 Sales Figures

Audi V8

The Audi V8 was a full-size luxury sedan produced by the German automaker Audi from 1988 to 1993. It was the company’s flagship model at the time and represented Audi’s move into the premium luxury segment, competing directly with models from Mercedes-Benz, BMW, and Jaguar. The Audi V8 was discontinued in 1993 without a direct replacement. The Audi A8 was introduced late 1996 as a successor to the V8.

Audi V8 Overview

The Audi V8 was a full-size luxury car produced by Audi from 1988 to 1993. It was the first car from Audi to use a V8 engine, and it was also the first Audi to combine a quattro system with an automatic transmission.

As the name suggests, the car was powered by a V8 engine. Initially, it was offered with a 3.6-liter V8 producing around 247 horsepower. Later, this was upgraded to a 4.2-liter V8 with about 276 horsepower. The V8 engine was paired with either a manual or automatic transmission. Notably, the Audi V8 was one of the first luxury sedans to offer a manual transmission with a V8 engine.

A significant feature of the Audi V8 was its standard Quattro all-wheel-drive system. This was quite pioneering for the segment, as many luxury competitors at the time were rear-wheel drive. The Quattro system enhanced the V8’s handling, particularly in adverse driving conditions, and continued Audi’s emphasis on the technology which it introduced in the early 1980s.

The Audi V8’s design was relatively understated, fitting the brand’s design ethos of the time. However, it was built with high-quality materials and boasted advanced technologies for its era, including an anti-lock braking system (ABS), traction control system, and airbags. The interior was plush, offering luxury features like leather seats, wood trim, and an advanced (for its time) audio system.

The Audi V8’s introduction was pivotal for the brand as it marked Audi’s first foray into the full-sized luxury segment, laying the foundation for future models. It was also the first car to be used in the German Super Touring Car Championship (known as DTM) as an Audi sport entry, achieving significant success.

Audi V8 Sales Figures

While not as well-known as some other luxury sedans of its time, the Audi V8 holds a special place in Audi’s history. It was a statement from the brand, signaling its intent to compete at the highest levels of luxury and performance. It helped pave the way for the success of the A8 and the brand’s solid position in the luxury segment in subsequent years.

Audi V8 U.S Sales Data & Charts

US Annual Sales

Year Sales Units
1989 889
1990 1,934
1991 527
1992 270
1993 170
1994 77

US Annual Growth

Sources: Manufacturers, ANDC