Soon to be a part of the S-Class family, the Mercedes-Benz CL-Class was America’s worst-selling vehicle in August 2013, at least when “worst” is measured by year-over-year decline.
Among vehicles priced below $45,000, nothing current sells less often than the all-electric Mitsubishi i MiEV. Nissan sold 2420 Leafs in August.
Setting aside price, the CL-Class is again the lowest-volume nameplate. Mercedes-Benz USA hasn’t sold more than 100 CLs in a single month since August 2011, not more than 3000 in a calendar year since 2007.
Historical monthly and yearly sales figures for any of August 2013’s worst-selling vehicles can always be accessed through the dropdown menu at GCBC’s Sales Stats page, and for those not viewing the mobile version of this site, near the top right of this page, as well.
August 2014 – September 2013 – July 2013 – August 2012
Rank
|
Worst-Selling Vehicle
By Percentage Decline |
%
Change |
August
2013 |
August 2012 |
#1
|
Mercedes-Benz CL-Class
|
– 57.8% | 27 | 64 |
#2
|
Mercedes-Benz S-Class
|
– 51.5% | 450 | 927 |
#3
|
Chevrolet Corvette
|
– 45.9% | 655 | 1210 |
#4
|
Jaguar XK
|
– 40.0% | 66 | 110 |
#5
|
Volvo XC90
|
– 39.7% | 522 | 866 |
#6
|
Mercedes-Benz SLS AMG
|
– 37.3% | 32 | 51 |
#7
|
Infiniti G / Q60 *
|
– 34.9% | 4074 | 6261 |
#8
|
Lexus LX570
|
– 34.8% | 335 | 514 |
#9
|
Infiniti FX / QX70
|
– 34.5% | 398 | 608 |
#10
|
Nissan Cube
|
– 33.9% | 419 | 634 |
Rank
|
Worst-Selling Vehicle
By Volume (Base Prices Under $45K) |
August
2013 |
August
2012 |
% Change |
#1
|
Mitsubishi i MiEV
|
30 | 37 | – 18.9% |
#2
|
Subaru Tribeca
|
137 | 157 | – 12.7% |
#3
|
Volvo S80
|
197 | 294 | – 33.0% |
#4
|
Audi TT
|
198 | 201 | – 1.5% |
#5
|
Infiniti EX / QX50
|
236 | 216 | + 9.3% |
#6
|
Land Rover LR2
|
347 | 250 | + 38.8% |
#7
|
Volkswagen Eos
|
382 | 578 | – 33.9% |
#8
|
Mercedes-Benz SLK
|
385 | 373 | + 3.2% |
#9
|
Infiniti FX /QX70
|
398 | 608 | – 34.5% |
#10
|
Volvo XC70
|
411 | 536 | – 23.3% |
Rank
|
Worst-Selling Vehicle
By Volume (All Vehicles) |
August
2013 |
August
2012 |
% Change |
#1
|
Mercedes-Benz CL-Class
|
27 | 64 | – 57.8% |
#2
|
Mitsubishi i MiEV
|
30 | 37 | – 18.9% |
#3
|
Mercedes-Benz SLS AMG
|
32 | 51 | – 37.3% |
#4
|
Dodge (SRT) Viper
|
61 | — | — |
#5
|
Jaguar XK
|
66 | 110 | – 40.0% |
#6
|
Audi R8
|
76 | 46 | + 65.2% |
#7
|
Nissan GT-R
|
123 | 138 | – 10.9% |
#8
|
Subaru Tribeca
|
137 | 157 | – 12.7% |
#9
|
BMW Z4
|
177 | 180 | – 1.7% |
#10
|
Volvo S80
|
197 | 294 | – 33.0% |
Source: Manufacturers & ANDC
Vehicle must have been on sale in August 2013, must not have been officially cancelled by its manufacturer, and must have been showcased on manufacturer’s website through August 2013. Chevrolet’s Caprice PPV, Lexus LFA, Honda FCX are not eligible for this list. Sales by brands like Ferrari, Lamborghini, Lotus, Maserati, Rolls-Royce, and Bentley go unreported, unfortunately.
* In the near-term, for the purposes of the worst sellers list, GCBC will be viewing the Acura RL and RLX as one car. Indeed, Acura’s done the same with their sales release, so we’re left not knowing how many RLs were left to be sold. The Audi A3 is on hiatus, but sold 23 in August, down 97%.
Total G/Q50/Q60 volume equalled 6508 units in August (up 3.9%) and 34,015 in the first eight months of 2013 (down 19.7%).
RECOMMENDED READING
Top 20 Worst-Selling Vehicles In America – August 2014
Top 10 Worst-Selling Vehicles In America – September 2013
Top 10 Worst-Selling Vehicles In America – July 2013
Top 10 Worst-Selling Vehicles In America – August 2012
Top 30 Best-Selling Vehicles In America – August 2013
U.S. Auto Sales Brand Rankings – August 2013 YTD