U.S. sales of most compact cars and subcompact cars slid sharply in January 2014, led by a 59% decline by the Toyota Yaris’s 65% drop and the Mitsubishi Lancer’s 59% decline. Sales of the class leaders – Honda’s Civic and Nissan’s Versa – dropped 0.3% (just 57 units) and 17%, respectively.
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Perhaps the most disappointing decreases were laid down by the Mazda 3 and Dodge Dart, a recently-replaced and positively reviewed Civic fighter and an Alfa-based Cruze rival.
For the Dart, if ever there was a time to blossom, this is it, while it’s fresh and bright and and oft-discussed. Yet Dodge Dart sales were 2103 units lower in January 2014 than in January 2013 after declining by 656 units in December.
January sales of the Mazda 3, meanwhile, were already falling a year ago. Compared with 2012, January volume a year ago was down 12%. Compared with those results from two years ago, Mazda 3 sales last month were down 32%.
Sales of the Acura ILX, Buick Verano, Ford Focus, Subaru Impreza, Toyota Corolla, Volkswagen Golf, and Volkswagen Jetta all dropped, as well, last month. As a result, compact cars were down 6% in January 2014. Joining the Versa among subcompacts with falling sales were all rivals save for the Hyundai Accent and Kia Rio.
You can click any model name in the tables below to find historical monthly and yearly U.S. auto sales data. You can also select a make and model at GCBC’s Sales Stats page. These tables are now sortable, so you can rank small cars of all kinds – compacts, subcompacts, city cars, and more – any which way you like. Suggestions on how GCBC should break down segments can be passed on through the Contact page.