The Ford F-Series topped all pickup truck lines despite a 5% year-over-year decrease. With the Ford decline, GM was once again able to produce an overall pickup truck sales victory and a full-size victory with its twins. The Chevrolet Silverado and GMC Sierra outsold the F-Series by 704 units. GM sold 60,022 pickup trucks in total.
The new Chevrolet Colorado’s first year-over-year decline, a 7% drop to 5508 units, helped the Toyota Tacoma produce even greater market share.
Small/midsize truck volume was up 4.8% to 26,860 units in January 2016. The Tacoma’s share of the segment jumped to 47.3% from 44.5% in January 2015.
Full-size truck sales, meanwhile, rose 0.9% to 141,891 units, equal to 84% of the truck category overall. GM owned 36.8% of the full-size truck market.
You can click any model name in the table below to find historical monthly and yearly U.S. sales data. You can also select a make and model at GCBC’s Sales Stats page. This table is now sortable, so you can rank pickup trucks any which way you like. January best seller lists for cars and SUVs will be published soon.