BMW 5-Series sales in the United States fell below 2000 units in September 2014, the first such dive since August 2012. BMW USA averaged 4720 5-Series sales per month in the first eight months of 2014.
Don’t expect the low volume to continue for long. September also saw declines from many potential 5-Series rivals, including the top-selling Mercedes-Benz E-Class. U.S. sales of the Acura RLX, Audi A6, Cadillac CTS, Infiniti Q70, and Jaguar XF also decreased compared with September 2013.
With much lower base prices, sales of BMW’s 3-Series lineup (4-Series inclusive, as per BMW’s release) rose 51% to 12,814 units in September, precisely half of all BMW sales last month.
X models, from the X1 to the X6, accounted for one-third of all BMW sales in September. No premium brand product, not a BMW or a Mercedes-Benz or a Lexus or an Audi, comes close to matching the 3-Series/4-Series juggernaut in terms of outright U.S. volume.
The 3-Series’ next-best-selling direct rival, the Mercedes-Benz C-Class, stands a better chance than ever with a gorgeous exterior and S-Class-aping interior in W205 form, arriving in driveways across America now. The C-Class is now assembled in Alabama. Which is not in Germany.
You can click any model name in the tables below to find historical monthly and yearly U.S. auto sales data. You can also select a make and model at GCBC’s Sales Stats page. These tables are now sortable, so you can rank luxury brand cars any which way you like. Suggestions on how GCBC should break down segments can be passed on through the Contact page.