2010 Lexus RX

Although the U.S. auto industry collapsed, producing fewer than 11 million new vehicle sales, in 2009, numerous crossovers took advantage of continued disinterest in truck-based SUVs to produce American sales increases.

Sales of the Honda CR-V slid 3%, and yet the CR-V went from owning 1.5% of the overall new vehicle market in 2008 to 1.8% in 2009. Sales of the Ford Escape, Toyota RAV4, Lexus RX, Chevrolet Traverse (rather expected given its newness) and Honda Pilot improved. 

Top 10 Best-Selling SUVs In America – 2008 Year End
Top 10 Best-Selling SUVs In America – 2010 Year End
All Vehicles Ranked By 2009 Year End U.S. Sales

The Traverse, a large Lambda platform unibody utility vehicle, shot up to the fifth position as Chevrolet’s full-size, truck-based Tahoe slid from the seventh position to #13, behind the Hyundai Santa Fe and Nissan Rogue, sales of which improved. Tahoe volume was down 20%. 

Meanwhile, for the third consecutive year, the Honda CR-V was America’s best-selling SUV/crossover. The CR-V held the title for four years, lost it in 2011, and regained the crown in 2012 and 2013.

Rank
Best-Selling SUV/Crossover
2009
2008

Change
#1
Honda CR-V
191,214
197,279
– 3.1%
#2
Ford Escape
173,044
156,544
+ 10.5%
#3
Toyota RAV4
149,088
137,020
+ 8.8%
#4
Lexus RX
93,379
84,181
+ 10.9%
#5
Chevrolet Traverse
91,074
9456
+ 863%
#6
Ford Edge
88,548
110,798
– 20.1%
#7
Chevrolet Equinox
86,148
67,447
+ 27.7%
#8
Honda Pilot
83,901
96,746
– 13.3%
#9
Toyota Highlander
83,118
104,661
– 20.6%
#10
Jeep Wrangler
82,044
84,615
– 3.0%

Source: Automakers & ANDC