The sporty car graph GoodCarBadCar publishes twice per month – once for U.S. sales and once for Canadian sales – offers up a mixed bag of markets inside one overarching pie chart. There are muscle cars; they’re the most popular. There are German roadsters, Asian hot hatches, and a Swedish convertible. The Mini Cooper and Fiat 500 are charted elsewhere. The Honda Civic Si, BMW M3, and many sports sedans have their sales wrapped up in the core model’s numbers, as the Civic Si’s are here.

The point is, although Chevrolet’s 23.3% share of the sporty car segment in October 2011 sounds good, the Camaro’s true share of its genuine market is actually much higher. Americans purchased or leased 14,114 new American muscle cars in October. 43.4% of those Camaro/Mustang/Challenger acquisitions resulted from an attraction to the Camaro. There are many more details on the sales of sporty cars and sports cars and roadsters and hot hatchbacks in the table below.

U.S. Sports car sales chart October 2011
CLICK EITHER CHART FOR A LARGER VIEW
U.S. Supercar sales chart October 2011

Sales of BMW’s 6-Series and Nissan’s GT-R shot through the roof in October. This occurred during the same period in which BMW Z4 sales plunged and Nissan 370Z sales dove for the basement. The 6-Series came within 28 sales of beating the Porsche 911.

Speaking of the generally unbeatable Porsche, 911 sales fell 17% in October. The next-gen 911 will soon be upon us. Many customers would therefore be reluctant to acquire the now out-dated 997-gen 911. 

A 17% drop would certainly have been an easier pill for Mercedes-Benz to swallow with its SLS AMG. Sales of the Mercedes-Benz’s exotic-looking supercar fell 78% instead. Through ten months, the SLS AMG is up 13%, though sales of the lower-rung SL-Class are off 38%. All these numbers and more can be viewed in the table at the end of this post. 

Sporty Car
October 2011
%
Change
Year To Date
YTD
% Change
Audi A5
1394
+ 22% 13,118 – 5%
Audi TT
194
+ 134% 1856 + 33%
BMW Z4
92
– 47% 3024 – 12%
Chevrolet Camaro
6119
+ 22% 76,368 + 7%
Chevrolet Corvette
946
– 6% 11,216 + 4%
Dodge Challenger
3097
– 3% 33,254 + 7%
Ford Mustang
4898
– 8% 61,516 – 4%
Honda CR-Z
289
– 80% 10,461 + 212%
Hyundai Veloster
3724
—- 4558 —–
Mazda MX-5 Miata
354
– 35% 5041 – 12%
Mazda RX-8
41
– 56% 705 – 26%
Mercedes-Benz SLK
212
+ 58% 2748 + 57%
Mitsubishi Eclipse
229
– 9% 7226 + 87%
Nissan 370Z
442
– 41% 6523 – 26%
Porche Boxster
64
– 54% 1681 – 12%
Porsche Cayman
122
+ 31% 1197 + 7%
Scion tC
1927
– 11% 19,268 + 61%
Volkswagen Eos
564
+ 52% 6730 + 11%
Volkswagen GTI
1214
+ 33% 14,402 + 22%
Volvo C70
284
+ 20% 4316 + 8%

Premium Sporty Car
October 2011
%
Change
Year To Date
YTD
% Change
Audi R8
69
+ 15% 928 + 61%
BMW 6-Series
414
+ 763% 2631 + 15%
Dodge Viper
12
– 68% 156 – 55%
Jaguar XK
201
+ 7% 1549 – 18%
Lexus LFA
4
—– 48 —–
Mercedes-Benz CL-Class
101
+ 20% 807 + 5%
Mercedes-Benz SL-Class
86
– 59% 1271 – 38%
Mercedes-Benz SLS AMG
13
– 78% 467 + 13%
Nissan GT-R
101
+ 120% 1203 + 53%
Porsche 911
441
– 17% 5198 + 9%

Source: Manufacturers & ANDC
Clearly GoodCarBadCar is not suggesting that the cars in the two tables above are all direct competitors. Establishing categories among cars as unique as even the Audi TT and Porsche Boxster has never pleased a single reader, so cars have been lumped together so you can simply see how buyers looking for sports cars, roadsters, hot hatches, convertibles, GTs, and wanna-be sports cars spend their money. Greater categorization of cars would only lead to problems that automakers create by not isolating model-specific sales figures: we don’t know how many M3s BMW has sold or how many Civics are Si models, for example. The numbers we do have are listed above.

Related From GoodCarBadCar.net
Sporty Car & Premium Sporty Car Sales In America – October 2012
Sporty Car & Premium Sporty Car Sales In America – November 2011
Sporty Car & Premium Sporty Car Sales In America – September 2011
Top 30 Best-Selling Luxury Vehicles In America – October 2011
U.S. Auto Brand Market Share – October 2011