U.S. Auto Sales By Brand – October 2010

Subtract Scion’s 4654 sales from Toyota’s total in the gigantic list below and you know what you have? Toyota drops to number 3 in October 2010 U.S. new vehicle sales; Chevrolet slides into number 2. However, that’s not what the list says. We’ll concentrate on what is, rather than what could’ve been.

Toyota Motor Sales America suffered a sales decline during a month in which nearly every automaker improved on October 2009’s totals. Now, this says something about Toyota’s October 2009, a month where Toyota sales slid 2.3%. But Toyota was #1 at this time last year, and this slide hasn’t affected Toyota terribly. Keep in mind, Toyota has its light truck fleet to thank: the car division was down 19.6%. Truck and SUV sales rose, along with sales of the 2011 Toyota Sienna.

Enough about Toyota. Though the Toyota Camry was America’s most popular car in October, once again, Ford was the best selling car brand in America. The Ford F-Series was the best-selling vehicle overall.

Discounting three defunct General Motors brands, only three automakers sold at lower levels in October 2010 than in October 2009. Sharing the dunce cap with Toyota are Mini and smart. Discount the Clubman and Mini sales actually improved.

Jeep improved on October 2009 at the greatest rate; sales of the company’s six SUVs jumped 111%. The dying Commander was the only Jeep not to post higher sales this October than last. Lexus was America’s best-selling luxury brand in October. Lexus is in a dogfight with BMW and Mercedes-Benz for the luxury crown with two months to go and only a handful of sales separating the trio.

Rank
Automaker
October 2010
% Change
#1
Ford
143,624
+20.6
#2
Toyota
124,383
-6.2
#3
Chevrolet
124,294
+6.7
#4
Honda
87,800
+15.9
#5
Nissan
61,843
+15.2
#6
Dodge
45,110
+14.2
#7
Hyundai
42,656
+37.6
#8
GMC
33,136
+30.3
#9
Kia
31,199
+38.7
#10
Jeep
28,480
+111
#11
Subaru
22,720
+25
#12
Lexus
21,091
+8.1
#13
Volkswagen
20,084
+17.9
#14
BMW
19,272
+17.2
#15
Mercedes-Benz
18,351
+0.9
#16
Mazda
18,013
+19.5
#17
Chrysler
16,547
+29.1
#18
Cadillac
13,393
+15.4
#19
Buick
12,569
+38.8
#20
Acura
11,011
+12.9
#21
Audi
8128
+10.5
#22
Infiniti
7930
+22.9
#23
Mercury
7477
+12
#24
Lincoln
6834
+1.5
#25
Mitsubishi
5111
+32.2
#26
Volvo
3996
-9.9
#27
Mini
3950
-5.4
#28
Land Rover
2958
+36.9
#29
Porsche
2647
+61.2
#30
Suzuki
2043
+16.9
#31
Jaguar
1295
+47
#32
Saab
741
+44.4
#33
smart
367
-44.5
#34
Hummer
242
-21.2
#35
Maserati
196
+78.2
#36
Bentley
120
+55.8
T36
Ferrari
120
-2.4
#38
Aston Martin
92
-3.1
#39
Pontiac
83
-99.2
#40
Lotus
55
-8.3
#41
Saturn
42
-99.8
#42
Lamborghini
27
-10
#43
Rolls-Royce
26
-3.7
#44
Maybach
3
-50

Related From GoodCarBadCar.net
U.S. Auto Sales By Brand – October 2011
U.S. Auto Sales By Brand – November 2010
U.S. Auto Sales By Brand – September 2010
U.S. Auto Sales By Brand – August 2010
Top 10 Best-Selling Cars In America – October 2010
Top 5 Best-Selling Trucks In America – October 2010
Top 10 Best-Selling SUVs In America – October 2009
Canada Auto Sales By Brand – October 2010

  1. I think Buick Regal customers are surprised by the price. It's a Buick made by GM, right? they're thinking. Buick should maybe think they should be bold like the other lux nameplates.

  2. Of course if you count Dodge and Ram separately, Hyundai becomes number 6, too. Wonder how long Chrysler will keep that up?

  3. Well, taking the dirty GM's manners to get market share (destroying other's reputation), I wish the best to Toyota…
    – Chrysler… I don't think it will keep the position much longer…
    – Ford, the only decent American Company is doing it very well although being American, I would buy Toyota rather than Ford (Toyota sells more American-made cars)
    – Honda, lovely and it will be even better.
    – Subaru and Mazda deserve better positions.
    – Mitsubishi will surprise soon…
    – Volkswagen: I can't understand how this car maker is able to sell cars, they are probably the most unreliable cars every built… People love brands…
    – Volvo… sad its position
    – Hyundai showing its real face, problems since the first day will fall sooner or later, and deeper than Chrysler.

    Conclusion: Long life Toyota, long life Ford.

  4. @anonymous … seems like you have not kept up with the time …. Volkswagen had a bad rep in the past but has come along way and now make some of the best cars in the world … you dont have to take my word for it … look at all the awards they have won and customer feedback … VW customers are loyal for a reason.

    – Honda, and Toyota … what can I say … they make long lasting cars …
    – Ford … has crawled out of a big hole and will definitely be a power to be reckoned with. Hopefully all the tech in the new vehicles will be trouble free for the most part.
    – GM … I dont know .. they make some good stuff like trucks … SuV,s .. but the high end like Cadillac … should take a lesson from Buick which IMO is much more classy than Caddy with its cheap plastics.
    – Volvo …. is on a comeback … new models new look … its about time .. they will be back …
    – Mitsubishi …. all they have is the lancer .. … nuff said
    – Subaru … should stay where its at … they are good at what they are building now … dont mess it up and dont get to fancy …
    – Mazda … deff deserves a better position … they make some nice stuff and from experience know that they are pretty reliable.
    Chrysler …. stick to the minivan
    Dodge- hemi power is old news .. make something more efficient …. awesome Diesel trucks, the charger, challenger, and 300m … are selling like they are giving them away.
    Jeep …. reliability please …
    Hyundai … it has potential … dont mess it up
    Audi … look out BMW and MBZ … they are not playing around and are coming for you!

    Conclusion: there is a change is players out in the field now … and the ones who benefit are the consumers … so many choices and reliability and build quality are being stepped up by just about very manufacturer …

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