Usually, removing the Toyota Camry from its throne atop America’s Best-Selling Cars list is a task reserved for the Honda Accord. In January 2011, however, the role of usurper was filled by the Camry’s smaller sibling, the Toyota Corolla. With its Matrix hatchback derivative alongside (Toyota Motor Sales, U.S.A, Inc. always lists them together), the Corolla was America’s best-selling car in January on sales which were up 20.2%. The introduction of the somewhat refreshed 2011 Toyota Corolla surely provided a boost.
Where others limited incentives, General Motors boosted programs to keep sales on track after a high-volume December. That partially explains the Chevrolet Impala’s presence in the fourth spot. The Impala is never a slow seller in the United States, but ascending beyond the Honda Civic and all but two popular midsize sedans is an uncharacteristically strong month for the big Chevy. Malibu sales, like those of the Nissan Altima and Honda Accord, were lower in January 2011 than in January 2010. Subtract the Chevrolet Cobalt’s 406 January sales and the Cruze is still out in front of the Hyundai Sonata.
Speaking of Hyundai, don’t let it come as a shock to you if/when two Hyundais make this list next month. Superbowl advertising for the 2011 Hyundai Elantra might be just what Hyundai’s doctor ordered.