The GCBC Analysis
Small Car sales in America in March didn’t perform very well. The segment was down roughly 29,500 units. The overall sales leader was the Honda Civic, which actually saw a more than three percent rise in sales.
When broken down into subsegments, you can see that all except the hatchback segment saw significant sales decreases. The hatchback segment was actually up around 730 units when compared to this time last year.
The biggest subsegment losses came from the compact car segment. It saw about 28,600 fewer sales in the month of March. Other segments decreases were far less dramatic.
There were some models that saw notable sales increases for the month, though. The VW Jetta, Toyota Yaris, and Hyundai Veloster all saw serious gains over this time last year. However, their boosts in sales did little to help the segment overall.
Best Selling Small Cars Rankings
All Small Car Sales
Mazda 3 6,009
7,760
-22.6
15,215
19,655
-22.6
Fiat 500 310
439
-29.4
778
1,309
-40.6
Fiat 500L 61
173
-64.7
168
395
-57.5
Hyundai Accent 3,166
2,909
8.8
6,781
7,418
-8.6
Volkswagen Beetle 2,027
1,759
15.2
4,455
3,878
14.9
Honda Civic 33,653
32,584
3.3
78,185
82,149
-4.8
Mini Cooper 2,442
2,459
-0.7
5,709
5,619
1.6
Toyota Corolla 24,479
31,392
-22.0
78,608
77,820
1.0
Chevrolet Cruze 8,282
16,122
-48.6
23,311
39,855
-41.5
Dodge Dart 2
87
-97.7
8
252
-96.8
Hyundai Elantra 15,866
17,323
-8.4
36,112
47,064
-23.3
Ford Fiesta 5,664
4,964
14.1
15,943
12,298
29.6
Honda Fit 3,238
4,250
-23.8
6,388
11,021
-42.0
Ford Focus 3,677
16,137
-77.2
10,349
35,746
-71.0
Kia Forte 8,466
9,381
-9.8
21,374
23,731
-9.9
Smart ForTwo 90
110
-18.2
231
321
-28.0
Volkswagen Golf 3,942
4,870
-19.1
7,786
12,012
-35.2
Subaru Impreza 5,305
5,973
-11.2
13,779
16,454
-16.3
Volkswagen Jetta 9,105
5,527
64.7
23,089
14,650
57.6
Mitsubishi Lancer 3
773
-99.6
3
2,062
-99.9
Mitsubishi Mirage 2,880
3,106
-7.3
6,242
5,532
12.8
Kia Rio 2,414
2,147
12.4
5,844
5,025
16.3
Nissan Sentra 25,633
25,123
2.0
56,793
60,002
-5.3
Chevrolet Sonic 1,584
3,934
-59.7
4,459
5,983
-25.5
Kia Soul 9,860
8,849
11.4
25,553
21,418
19.3
Chevrolet Spark 2,282
3,387
-32.6
6,423
6,945
-7.5
Hyundai Veloster 2,055
1,445
42.2
3,891
3,040
28.0
Nissan Versa 10,933
10,921
0.1
24,992
25,365
-1.5
Toyota Yaris 3,999
3,062
30.6
7,894
7,960
-0.8
∑ = 197,427
∑ = 226,966
∑ = 490,363
∑ = 554,979
Compact Car Sales
Mazda 3 6,009
7,760
-22.6
15,215
19,655
-22.6
Honda Civic 33,653
32,584
3.3
78,185
82,149
-4.8
Toyota Corolla 24,479
31,392
-22.0
78,608
77,820
1.0
Chevrolet Cruze 8,282
16,122
-48.6
23,311
39,855
-41.5
Dodge Dart 2
87
-97.7
8
252
-96.8
Hyundai Elantra 15,866
17,323
-8.4
36,112
47,064
-23.3
Ford Focus 3,677
16,137
-77.2
10,349
35,746
-71.0
Kia Forte 8,466
9,381
-9.8
21,374
23,731
-9.9
Volkswagen Golf 3,942
4,870
-19.1
7,786
12,012
-35.2
Subaru Impreza 5,305
5,973
-11.2
13,779
16,454
-16.3
Volkswagen Jetta 9,105
5,527
64.7
23,089
14,650
57.6
Mitsubishi Lancer 3
773
-99.6
3
2,062
-99.9
Nissan Sentra 25,633
25,123
2.0
56,793
60,002
-5.3
∑ = 144,422
∑ = 173,052
∑ = 364,612
∑ = 431,452
Subcompact Car Sales
Fiat 500 310
439
-29.4
778
1,309
-40.6
Hyundai Accent 3,166
2,909
8.8
6,781
7,418
-8.6
Ford Fiesta 5,664
4,964
14.1
15,943
12,298
29.6
Honda Fit 3,238
4,250
-23.8
6,388
11,021
-42.0
Kia Rio 2,414
2,147
12.4
5,844
5,025
16.3
Chevrolet Sonic 1,584
3,934
-59.7
4,459
5,983
-25.5
Nissan Versa 10,933
10,921
0.1
24,992
25,365
-1.5
Toyota Yaris 3,999
3,062
30.6
7,894
7,960
-0.8
∑ = 31,308
∑ = 32,626
∑ = 73,079
∑ = 76,379
City Car Sales
Fiat 500 310
439
-29.4
778
1,309
-40.6
Smart ForTwo 90
110
-18.2
231
321
-28.0
Mitsubishi Mirage 2,880
3,106
-7.3
6,242
5,532
12.8
Chevrolet Spark 2,282
3,387
-32.6
6,423
6,945
-7.5
∑ = 5,562
∑ = 7,042
∑ = 13,674
∑ = 14,107
Warm Hatchback Sales
Fiat 500 310
439
-29.4
778
1,309
-40.6
Volkswagen Beetle 2,027
1,759
15.2
4,455
3,878
14.9
Mini Cooper 2,442
2,459
-0.7
5,709
5,619
1.6
Volkswagen Golf 3,942
4,870
-19.1
7,786
12,012
-35.2
Hyundai Veloster 2,055
1,445
42.2
3,891
3,040
28.0
∑ = 10,776
∑ = 10,972
∑ = 22,619
∑ = 25,858
Tall Hatchback Sales
Fiat 500L 61
173
-64.7
168
395
-57.5
Honda Fit 3,238
4,250
-23.8
6,388
11,021
-42.0
Kia Soul 9,860
8,849
11.4
25,553
21,418
19.3
∑ = 13,159
∑ = 13,272
∑ = 32,109
∑ = 32,834
Important note:
