America’s 20 most popular vehicles combined for 38.9% market share in January 2011. Despite totalling approximately 8% of all nameplates, these twenty vehicles were responsible for nearly four out of every ten of the 819,938 new automobiles sold in the first month of 2011.
The Ford F-Series led the way with 4.4% of all new vehicle sales last month. When grouped with the Chevrolet Silverado, Dodge Ram, and GMC Sierra, America’s full-size trucks grabbed more than ten out of every 100 new vehicle buyers.
Luxury was not part of the 38.9%, at least not in terms of premium brand representation. Cars priced like the $15,600 2011 Toyota Corolla, $15,995 2011 Volkswagen Jetta, and $19,820 2011 Ford Fusion are more in line with the vast majority of American motor sales. Of the 230+ models in the purple section of the Graph below, the all-new 2011 Hyundai Elantra was the closest to finding its way onto the list of America’s 20 Best-Selling Vehicles for January 2011. With 9659 sales, the Elantra was up 26% from January 2010 and owned 1.178% market share in January, 968 sales behind the GMC Sierra.