The Nissan LEAF Out-Sold A Lot Of Cars In August 2011

2011 Nissan LEAF Blue profile

It may not be a popular opinion, but the Nissan LEAF was placed in 2011’s The Bad 8 for purely personal reasons. After all, The Bad 8 has a selection committee of one. And when that one individual, The Good Car Guy, has no personal desire to own a Nissan LEAF – the vast majority of drives away from and to GCBC Towers would require far more than the LEAF’s range permits – the LEAF is inevitably going to be harshly criticized by the selection committee.

However, the LEAF may be the ideal vehicle for certain individuals, certainly a decent second car for many new car buyers. And the sales success enjoyed by Nissan LEAF in the United States speaks to that fact. Its volume has been small in comparison with the Toyota Camry (30,185 August sales to the LEAF’s 1362) but the LEAF has crushed the Chevrolet Volt, a car The Good Car Guy would suggest you maybe should at least consider considering before you determine the LEAF makes sense and cents for your family. 

Just yesterday Autoblog covered the Volt’s inventory problems. There are Volts at dealers… but you can’t buy them. Chevrolet sold 302 Volts in August; 3172 through the first eight months of 2011.

More to the point of this article, the Nissan LEAF’s relatively small sales totals still stand up higher than the totals put up by cars you wouldn’t have labelled unpopular. The Audi A5 is a sought after coupe, but the LEAF beat the A5 in August 2011. The Land Rover Range Rover Sport was America’s 29th-best-selling luxury vehicle last month and 12th-best-selling luxury SUV. The LEAF beat the Range Rover Sport in August. The LEAF also crushed the currently-undergoing-renovations Toyota Yaris, fought off the perfect-for-family-hauling Mazda 5, whipped the failure-on-all-levels Honda Insight, and nipped the completely-opposite-to-the-LEAF Nissan Armada. 

The Good Car Guy compiled this table to show you 19 vehicles the LEAF beat and five the LEAF couldn’t catch. There are many others the LEAF beat (and many others by which the LEAF was beaten) but these are the five closest it couldn’t measure up to and the 19 next-closest models. The table reveals an impressive monthly showing for the Nissan electric vehicle, although it’s important to note that on year-to-date terms, all but one of these models have out-sold the LEAF in 2011. 

As for the LEAF’s importance to Nissan, it isn’t. At least not on volume terms. As an image assistant, as a marketing tool, as a home for research and development, the Nissan LEAF is vital. But Nissan’s sales figures would hardly be impacted by the LEAF’s disappearance. It made up just 1.0% of all Nissan USA sales through the first two-thirds of 2011. Oh, and the Volt? Chevy’s plug-in hybrid accounted for 0.3% of all Chevrolet sales so far this year.

Vehicle
August 2011
August 2010
2011 YTD
2010 YTD
% Of Brand’s 2011 Sales
Volvo S60
1544
175 14,176 175 30.1
Lincoln MKS
1498
1111 7770 9729 13.4
Volkswagen Routan 
1484
1560 9254 11,333 4.4
Buick Lucerne
1392
2656 15,905 18,571 12.6
Mazda 2
1387
469 9899 507 6.0
Nissan LEAF
1362
—– 6168 —– 1.0
Nissan Armada
1357
1638 11,565 12,442 1.9
Mazda 5
1326
1146 14,293 11,756 8.6
Audi A5
1322
1424 10,455 11,424 13.9
Land Rover Range Rover Sport
1199
860 9328 7650 40.7
Lincoln Town Car
1196
825 7882 7728 13.6
Nissan Quest
1182
4 7800 173 1.3
Suzuki SX4
1181
855 8481 7497 46.1
Infiniti QX56
1148
1249 7797 7003 12.2
Toyota FJ Cruiser
1146
1434 9276 9926 1.0
Honda Element
1144
1440 10,369 9746 1.5
Acura RDX
1139
1226 9326 9542 11.8
Scion tC
1114
1092 15,589 8848 46.2
Toyota Yaris
1112
2900 14,192 28,958 1.5
Mitsubishi Galant
1078
757 12,974 7023 21.6
Infiniti M
1072
1251 7244 9130 11.4
Audi A6
989
725 5580 5424 7.4
Mercedes-Benz S-Class
981
832 7430 8016 4.7
Honda Insight
961
2030 13,106 14,145 1.9
Lexus GX460
958
1227 7424 10,468 6.2

Source: Manufacturers

Related From GoodCarBadCar.net
Top 20 Best-Selling Cars In America – August 2011
U.S. Auto Sales By Brand – August 2011
Market Share Of America’s 20 Best-Selling Vehicles – August 2011
2011’s The Bad 8 v4.0 Part 7 – Nissan LEAF