What hasn’t yet been said about the Dodge Grand Caravan’s dominance in the minivan segment in Canada? In June 2011, 57% of all minivans sold in Canada were Grand Caravans.
Exclude the small Mazda 5 and Kia Rondo from the equation and throw the Chrysler Town & Country’s 652 sales into Dodge’s mix. In that case, Dodge/Chrysler’s market share in the large minivan category climbs to 74%. Sales of the Toyota Sienna were up 6.6%. The Honda Odyssey was up 29%. But Honda, Toyota, Kia, Nissan, and Volkswagen only nabbed one out of every four buyers who wanted a honkin’ minivan in June.
Chart’s Title Is May But Numbers Are For June, Obviously
What you didn’t see in the table from earlier this month were trucks like the Cadillac Escalade EXT (up one unit), Chevrolet Colorado (down 49%), Dodge Dakota (up 26%), Honda Ridgeline (down 56%), and Nissan Titan (down 20%). The four most popular trucks in Canada – Detroit’s four core products – owned 86% of Canada’s truck market in June.