Mini USA reported its best Paceman sales month in November 2013. With 631 sales, the Paceman was the third-best-selling Mini variant, accounting for 14% of Mini’s U.S. sales last month.
Together, the Clubman and Countryman and Paceman – the three big Minis – generated 52% of Mini’s U.S. sales in November. Pre-Paceman, the two biggest Minis available last year generated 49% of Mini’s U.S. sales in November of last year.
Mini introduced a new Cooper Hardtop in November and, of course, it’s quite a bit larger, as well. This photo is the best evidence of that. Almost four inches longer than its predecessor, almost two inches wider, and a speck taller, too, the core Mini Cooper has all but ballooned compared with the Mini that BMW introduced a little more than a decade ago.
As we approach the current Hardtop’s replacement phase, sales of the outgoing car have been tumbling. As have sales of the Convertible, Clubman, and Coupe that use the Hardtop’s foundation. As a result, even with the addition of the Paceman, Mini’s U.S. sales are up just 0.4% this year, an addition of just 243 sales through eleven months. Mini’s November sales slid 13%, or 673 units.
Other then the Paceman, which wasn’t on sale at this time last year, every single vehicle line sold less often last month than during the equivalent period one year earlier.