With two months under its belt, Mazda’s fourth-generation, ND, 2016 MX-5 Miata has produced little more than 150 Canadian sales, a tiny number for a car which attracted more than 160 sales in a single month as recently as July 2012.
South of the border, the real MX-5 action is picking up. Although auto sales in the United States are only about nine or ten times stronger than they are in Canada, MX-5 Miata sales were 18 times stronger in the U.S. than in Canada in August.
Mazda Canada likely wishes supply was stronger, but the summer convertible rush may be over before the brand can take advantage of the freshness of the new car.
Meanwhile, while Mazda attracted only 76 buyers in August, a wide variety of sports cars produced greater Canadian sales volume: Mustang, Boxster/Cayman, 2-Series, Corvette, Genesis Coupe, and FR-S, just to name a few.
You can click any model name in the tables below to find historical monthly and yearly Canadian auto sales data. You can also select a make and model at GCBC’s Sales Stats page. These tables are now sortable, so you can rank sports cars, coupes, GTs, roadsters, and convertibles any which way you like. Suggestions on how GCBC should break down segments can be passed on through the Contact page.
Source: Automakers & Global Automakers Of Canada ^ Mini sales include everything except the Countryman. * also included in another GCBC segment breakdown GCBC isn’t here to break down segments, an impossible task for any group, but to display sales data for the sake of comparison. The more ways sales data can be displayed, the better. This explains why you’ll see the Audi A5 here and with luxury cars, because readers have wanted it both ways. You can always find the sales results for EVERY vehicle and form your own competitive sets by using the All Vehicle Rankings posts. Clearly GoodCarBadCar is not suggesting that the cars in the tables above are all direct competitors. Establishing categories among cars as unique as even the Audi TT and Porsche Boxster has never pleased a single reader, so cars have been lumped together so you can simply see how buyers looking for sports cars, roadsters, hot hatches, convertibles, GTs, and wanna-be sports cars spend their money. Greater categorization of cars would only lead to problems that automakers create by not isolating model-specific sales figures: we don’t know how many M3s BMW has sold or how many Civics are Si models, for example. The numbers we do have are listed above. GoodCarBadCar is always open to hearing about the ways you would break down segments, so feel free to get in touch.