This won’t be news to faithful followers of GoodCarBadCar: Canadians are buying fewer cars. But we’re buying more new vehicles overall.
So, if a customer doesn’t end up in a Mazda 6, what did he buy? Well, probably a CX-5. But maybe a CX-9. He or she may have skipped over the Ford Fusion in favour of a Ford Explorer, avoided a Chrysler 300 and drove away in a Jeep Grand Cherokee, slipped into a Nissan Pathfinder rather than a Nissan Maxima.
Consider the Nissan example. They’ve produced the Canadian auto industry’s greatest volume increases in the first quarter of 2014. Brand-wide sales are up by 4575 units through the first three months of the year, although the Altima, Cube, GT-R, Leaf, Maxima, Sentra, Versa, and Z are up by just 521 units and the company’s two pickup trucks and three vans have added only 671 sales.
The Rogue has played a big role in the brand’s improvement, admittedly, but Pathfinder sales are up 58%, equal to 809 extra sales.
Nissan has also shown a new Murano for MY2015 at the auto show in New York this week, a vehicle which should bear fruit next year.
Nissan is by no means the only company to sell a massively greater number of SUVs and crossovers in 2014. Thanks in large part to the new Highlander, sales of Toyota’s five utility vehicles – 4Runner, FJ Cruiser, Highlander, RAV4, Sequoia – are up 13%. Jeep has sold an extra 2838 SUVs, including 258 more Grand Cherokees.
You can click any model name in the tables below to find historical monthly and yearly Canadian auto sales data. You can also select a make and model at GCBC’s Sales Stats page. These tables are now sortable, so you can rank midsize SUVs and crossovers any which way you like. Suggestions on how GCBC should break down segments can be passed on through the Contact page.