Land Rover Canada began selling the company’s new entry-level SUV in May 2015.
The Discovery Sport picks up where the LR2 left off in an attempt to challenge big-selling small SUVs from Acura, Audi, BMW, Mercedes-Benz, Lexus, Lincoln, and Volvo in an arena that Land Rover helped birth with the Freelander.
Canada Vehicle Sales Rankings By Make & Model – May 2015 YTD
Canada SUV/Crossover Sales Rankings By Model – May 2015 YTD
We await proper Discovery Sport sales figures once the model ramps up. Only 38 were sold in its first month on the market. To become a top seller, Land Rover would need to multiply that total by about 18.
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Land Rover was once a member of Ford’s Premiere Automotive Group with a number of other European brands and Lincoln, which remains a Ford brand. The MKC reported its best month yet in May 2015. With 378 sales, May marked the fourth month in the MKC’s 19-month history that more than 300 copies have been sold.
At the other end of the spectrum, Audi has sold more than 300 Q5s in 41 consecutive months.
You can click any model name in the tables below to find historical monthly and yearly Canadian auto sales data. You can also select a make and model at GCBC’s Sales Stats page. These tables are now sortable, so you can rank luxury SUVs and crossovers any which way you like. Suggestions on how GCBC should break down segments can be passed on through the Contact page.
Click Column Headers To Sort • May 2016 • June 2015 • April 2015 • May 2014
Compact
Luxury SUV |
May
2015 |
May
2014 |
%
Change |
2015
YTD |
2014
YTD |
%
Change |
---|---|---|---|---|---|---|
359
|
— | — | 1360 | — | — | |
421
|
264 | 59.5% | 1244 | 1408 | -11.6% | |
312 | — | — | 1216 | — | — | |
—
|
—
|
— | — | — | — | — |
Total
|
1092
|
264 | 314% | 3820 | 1408 | 171% |
Small
Luxury SUV |
May
2015 |
May
2014 |
%
Change |
2015
YTD |
2014
YTD |
%
Change |
---|---|---|---|---|---|---|
828
|
720 | 15.0% | 2930 | 2926 | 0.1% | |
752
|
732 | 2.7% | 3026 | 3081 | -1.8% | |
478
|
525 | -9.0% | 2115 | 1940 | 9.0% | |
52
|
— | — | 480 | — | — | |
197
|
129 | 52.7% | 843 | 806 | 4.6% | |
38
|
— | — | 38 | — | — | |
29
|
47 | -38.3% | 80 | 238 | -66.4% | |
150
|
129 | 16.3% | 919 | 667 | 37.8% | |
422
|
— | — | 2050 | — | — | |
378
|
3 | 12,500% | 1201 | 3 | 39,933% | |
564
|
555 | 1.6% | 2141 | 2204 | -2.9% | |
195
|
104 | 87.5% | 711 | 104 | 584% | |
207
|
164 | 26.2% | 703 | 620 | 13.4% | |
—
|
—
|
— | — | — | — | — |
Total
|
4290
|
3108 | 38.0% | 17,237 | 12,589 | 36.9% |
Midsize Luxury SUV
|
May
2015 |
May
2014 |
%
Change |
2015
YTD |
2014
YTD |
%
Change |
---|---|---|---|---|---|---|
547
|
674 | -18.8% | 2125 | 2450 | -13.3% | |
—
|
— | — | — | 5 | -100% | |
193
|
189 | 2.1% | 673 | 842 | -20.1% | |
527
|
495 | 6.5% | 2064 | 2773 | -25.6% | |
105
|
83 | 26.5% | 475 | 232 | 105% | |
524
|
515 | 1.7% | 1962 | 1857 | 5.7% | |
324
|
264 | 22.7% | 1459 | 1491 | -2.1% | |
60
|
27 | 122% | 227 | 175 | 29.7% | |
68
|
36 | 88.9% | 249 | 183 | 36.1% | |
222
|
204 | 8.8% | 1027 | 1171 | -12.3% | |
57
|
35 | 62.9% | 300 | 229 | 31.0% | |
610
|
803 | -24.0% | 2606 | 3127 | -16.7% | |
18
|
29 | -37.9% | 94 | 123 | -23.6% | |
137
|
299 | -54.2% | 693 | 1149 | -39.7% | |
544
|
509 | 6.9% | 2360 | 2303 | 2.5% | |
272
|
215 | 26.5% | 867 | 890 | -2.6% | |
186
|
180 | 3.3% | 905 | 821 | 10.2% | |
54
|
33 | 63.6% | 198 | 207 | -4.3% | |
36
|
34 | 5.9% | 36 | 133 | -72.9% | |
—
|
—
|
— | — | — | — | — |
Total
|
4484
|
4624 | -3.0% | 18,320 | 20,161 | -9.1% |
Source: Automakers & Global Automakers Of Canada
* indicates a vehicle which is also shown in another GCBC segment breakdown
GCBC isn’t here to break down segments, an impossible task for any group, but to display sales data for the sake of comparison. The more ways sales data can be displayed, the better. This explains you’ll see the XC70 listed with luxury cars as well as with SUVs and crossovers and the Touareg with luxury SUVs and mainstream SUVs… because readers have wanted it both ways. You can always find the sales results for EVERY vehicle and form your own competitive sets by using the All Vehicle Rankings posts.
RECOMMENDED READING
Small & Midsize Luxury SUV Sales In Canada – May 2016
Small & Midsize Luxury SUV Sales In Canada – June 2015 YTD
Small & Midsize Luxury SUV Sales In Canada – April 2015
Small & Midsize Luxury SUV Sales In Canada – May 2014
Top 20 Best-Selling SUVs In Canada – May 2015
Canada Auto Sales Brand Rankings – May 2015
Large Luxury SUV Sales In Canada – May 2015