Canadian sales of full-size, volume brand SUVs jumped 50% in calendar year 2016. But matching that rapid rate of growth in the early part of 2017 has, at least through the end of February, proven impossible.
Despite Ford’s clear-out of the outgoing Expedition as the automaker prepares to send the all-new fifth-generation Expedition to dealers – a clear-out that’s resulted in a 68% year-over-year increase in 2017’s first two months – the segment is down 3% this year, having grown by only four units in February.
General Motors, the automaker that controls the category, is largely to blame. In January and February of 2016, GM Canada sold 1154 Suburbans, Tahoes, Yukons, and Yukon XLs, accounting for 72% of the segment’s volume.
Click Chart To Expand
But in the same period this year, the GM quartet tumbled 23% to 889 units as GM’s market share slid to 57%. Here’s how you know there’s been a shift: the Nissan Armada is outselling the Chevrolet Suburban.
Of course, the Suburban represents just one-quarter of the GM SUVs in this segment and only one-sixth of GM’s full-size SUV portfolio.
Moreover, GM’s deliveries in the segment hinge largely upon fleet sales, which fluctuate wildly from one season to the next. It’s possible that the segment has flatlined. It’s also possible that January and February are responsible for a small portion of the Canadian auto industry’s annual results, and these results mean very little.
You can click any model name in the tables below to find historical monthly and yearly Canada auto sales data. You can also select a make and model at GCBC’s Sales Stats page. This table is sortable, so you can rank large sport-utility vehicles any which way you like. Mobile users can now thumb across the table for full-width access. Suggestions on how GCBC should break down segments can be passed on through the Contact page.