Don’t draw too many conclusions from November 2016’s Canadian full-size luxury car sales figures.
But you can draw some parallels. That which Toyota attempted to do with Lexus nearly three decades ago is the same upmarket move Hyundai is now attempting with the Genesis brand, launched in November 2016 with not a single Canadian dealer. One of the first two Genesis models launched is the Genesis G90, known in previous-generation form as the Hyundai Equus. One of the first two Lexus models released was the Lexus LS.
Now, at the end of the fourth-generation of the Lexus LS, the first Genesis G90 outsold the fourth Lexus LS in November 2016.
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Of course, Mercedes-Benz sold 86 copies of the S-Class in November 2016, nearly quadruple the total achieved by the Lexus LS and Genesis G90 combined.
You can click any model name in the tables below to find historical monthly and yearly Canadian auto sales data. You can also select a make and model at GCBC’s Sales Stats page.
This table is sortable, so you can rank large luxury cars any which way you like. Suggestions on how GCBC should break down segments can be passed on through the Contact page. Mobile users can now thumb across the table for full-width access.