Sporty Car Sales Chart
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In a unique twist, the best-selling premium GT or sports car in Canada in August 2012 was not the Porsche 911. It wasn’t the BMW 6-Series, either.
Mercedes-Benz’s sixth-generation R231 SL-Class outsold the 6-Series by 12 units and the Porsche 911 by 20. SL-Class sales shot up 280% year-over-year. (The 6-Series and 911 also posted gains.) Through eight months, the Porsche is 182 sales ahead of the next-best 6-Series.
Ferrari, Lamborghini, Maserati, and other elite brands either don’t publish Canadian sales figures or don’t break down those sales figures by specific models. ANDC estimates that Ferrari sold 19 cars in Canada in August 2012; Lamborghini another 10. Maserati and Bentley each sold 11.
Ford Mustang sales are up 14% in Canada this year. Mustang sales growth has easily outpaced the overall industry’s 7% improvement. We’re not suggesting that potential Mustang customers are turning to the front-wheel-drive, four-cylinder Hyundai Veloster. But Veloster sales were stronger in August. (More likely, Accent buyers are spending a little extra to get into a Veloster.)
Hyundai Canada, a division that’s, so dealers tell me, losing Genesis Coupe sales to the more winter-friendly Veloster, must be glad Veloster sales are so strong. The Veloster certainly caters to buyers with thinner wallets than the typical Genesis Coupe owner, but with the volume Hyundai’s finding with their little three-door, profits are surely not dwindling despite the Genesis Coupe’s decline. Sales of the rear-wheel-drive Genesis Coupe sales are down 33.5% this year. GoodCarBadCar reviewed the 3.8 GT model back in July.
Premium Sports Car Sales Chart
Want to go back in time? As always, historical monthly and yearly sales figures for any vehicle currently marketed in North America can be accessed through the first dropdown menu at GCBC’s Sales Stats home or, for non-mobile users, near the top right of this page. But we’ve added links in the tables below which will take you directly to each vehicle’s sales page. Just click the model name. That’ll save you a couple steps.
After the jump you’ll find detailed August and year-to-date Canadian sales figures for three dozen sports cars, roadsters, and sporting derivatives, including the Lexus ISF and Mercedes-Benz SLS AMG.
Source: Manufacturers & ANDC Clearly GoodCarBadCar is not suggesting that the cars in the two tables above are all direct competitors. Establishing categories among cars as unique as even the Audi TT and Porsche Boxster has never pleased a single reader, so cars have been lumped together so you can simply see how buyers looking for sports cars, roadsters, hot hatches, convertibles, GTs, and wanna-be sports cars spend their money. Greater categorization of cars would only lead to problems that automakers create by not isolating model-specific sales figures: we don’t know how many M3s BMW has sold or how many Civics are Si models, for example. The numbers we do have are listed above.