Canadians purchased and leased 17% more new SUVs and crossovers in February 2014 than in the same period of 2013, a huge increase of nearly 5200 sales for the category.
It’s a category that’s routinely led by the Ford Escape. Ford has sold 1221 more Escapes so far this year than Toyota has RAV4s, a lead that expanded when Escape sales jumped 14% in February and RAV4 volume slid 17%. The RAV4 ranked third among utility vehicles in February.
Ford utility vehicle sales were up 14% to 4477 units in February; that’s 28% of the brand’s total volume. Total GM SUV/crossover sales were up 26% in Canada. At 4480 units, GM’s utility vehicles were responsible for producing 35% of the company’s Canadian sales. The Chrysler Group generated 32% of the company’s February volume with SUVs and crossovers: 5934 in total, an 18% YOY improvement. Two Dodges and five Jeeps contribute to the cause.
Luxury brands are increasingly reliant on crossovers to provide profit in North America. Canada’s favourite premium brand utility so far this year is the BMW X5, sales of which have risen 166% through the first two months of 2014. The X5, Audi Q5, and Lexus RX rank 21st, 22nd, and 23rd, respectively, among utility vehicle nameplates in Canada.
There were exciting improvements introduced in October’s rankings of vehicle sales. Prior year figures now include the actual numbers from last year, not just the percentage increases/decreases from last year. As a result, we now include vehicles like the Jeep Liberty and Suzuki Grand Vitara, nameplates which collected sales in February 2013 but not during February 2014.
At any time, click the Rank column to return to the original format. If you’re on a mobile device, you may need to choose the full version of the site (at the bottom of the page) in order to use the sortable function.
Reminder: these are 2014 year-to-date rankings, but you can sort SUVs and crossovers by February volume by clicking the February 2014 column header, or you can rank these utility vehicles by improvements or declines using the % columns. Or, most importantly, you can list automakers together by selecting the SUV/Crossover column header.
As always, you can find historical monthly and yearly sales figures for any of these vehicles by selecting a make and model at GCBC’s Sales Stats page.
Source: Automakers & ANDC Red font indicates year-over-year declining sales * Italicized unranked lines are nothing more than available breakdowns, already included in the model’s total, not in addition to the model’s total. ³ Total Santa Fe sales: up 7.4% to 1879 in February, down 1.2% to 3418 YTD. º Land Cruiser is a commercial vehicle in Canada. ^ Escalade here does not include sales of the EXT, which is shown with pickup trucks. Rather than listing the 500L with the Mini Paceman and Countryman in these SUV/crossover rankings, it’s with cars in large part because it is not available with all-wheel-drive. The placement of numerous crossovers often prompts disagreement, but consider the vehicle type’s name: crossover. By its very definition, it crosses over from one category into another. The very act of calling, for example, the Toyota Venza a car or a utility vehicle requires ignorance of the fact that the Venza (or Outback, Crosstour, Encore, Countryman, 500L) is a square peg that can’t be squeezed through a round hole.