With one fewer day of sales than in March 2014, auto sales actually increased slightly in March 2015, rising against expectations thanks to especially strong results from a number of higher-volume premium brands. And, of course, Jeep.
U.S. Vehicle Sales Rankings By Model - March 2015 YTD
U.S. Car Sales Rankings By Model - March 2015 YTD
U.S. SUV/Crossover Sales Rankings By Model - March 2015 YTD
Hyundai's March 2015 sales shot to the highest level ever for the brand regardless of month. For FCA, formerly known as the Chrysler Group, sales increased for the 60th consecutive month in March 2015, a 2% increase to more than 197,000 units despite a sharp Dodge brand decrease and falling Fiat sales.
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Nissan produced a 15% "light truck" improvement at its namesake Nissan brand, but car sales slid 13%, dragging the brand down 3%. Stellar results at Toyota meant the Toyota brand outsold Chevrolet by 16,595 units. Scion sales plunged 25%. Lexus jumped 9% to more than 31,000 sales in March.