Showing posts with label Small SUV Sales. Show all posts
Showing posts with label Small SUV Sales. Show all posts

Small SUV Sales In Canada - December 2014 And 2014 Year End

2014 Jeep Cherokee
The Ford Escape was Canada's best-selling small SUV/crossover in 2014 and the country's best-selling utility vehicle overall. 


Canada Vehicle Sales Rankings By Make & Model - 2014 Year End
• Canada SUV/Crossover Sales Rankings By Model - 2014 Year End


Canada small SUV sales chart 2014
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Although the Escape wasn't able to outsell all its rivals in the final one-sixth of the year - the Honda CR-V was the top dog in November and December - the Escape's year-end total was 14,514 units superior to the CR-V's. 

Think of it this way, for every CR-V sold in Canada in 2014, Ford Canada sold 1.4 Escapes.

Despite the Escape's continued position at the top of the leaderboard, the small SUV arena is a competitive one. 

Small SUV Sales In America - December 2014 And 2014 Year End

What do the Honda CR-V, Ford Escape, Toyota RAV4, Chevrolet Equinox, Nissan Rogue, Jeep Wrangler, Jeep Compass, Jeep Patriot, Subaru Forester, GMC Terrain, Mazda CX-5, Dodge Journey, Nissan Juke, Mitsubishi Outlander Sport, and Mini Countryman all have in common?


U.S. Vehicle Sales Rankings By Model - December & 2014 Year End
• U.S. SUV/Crossover Sales Rankings By Model - 2014 Year End


USA small SUV sales chart 2014
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They each sold more often in the United States in 2014 than in any prior year. Record-setting performances were so common as to be easily ignored in manufacturer press releases. The word "record" was popping up more often than recalls on GM's media site.

The Honda CR-V, for example, didn't just lead all SUVs and crossovers in November, it outsold all passenger cars, as well. There were more CR-Vs sold in America in 2014 than in 2005 and 2006 combined. There were twice as many RAV4s sold in America in 2014 as there were in 2011. Nearly one out of every five non-F-Series Fords sold in America in 2014 was an Escape.

Small SUV Sales In Canada - November 2014 YTD

2015 Honda CR-V
The Honda CR-V was a class leader, overall best-selling utility vehicle, and best-selling Honda in Canada in November 2014. CR-V sales jumped 56%, year-over-year, to a Ford Escape-besting 4461 units.


Canada Vehicle Sales Rankings By Model - November 2014 YTD
• Canada SUV/Crossover Sales Rankings By Model - November 2014 YTD


Canada small SUV sales chart November 2014
Click Chart To Expand
Not since December of last year had the CR-V led Canada's SUV/crossover market. (It's the traditional favourite in the United States.) Through the first eleven months of 2014, the CR-V trails the second-ranked Toyota RAV4 by 934 units; the top-ranked Escape by 15,803. 

This category is more competitive in Canada than it is in the U.S., however, despite what the Escape may cause to appear otherwise. It also accounts for a larger percentage of Canadian sales than U.S. sales: 19% in Canada; 15% in the United States. 

Small SUV Sales In America - November 2014 YTD

2013 Ford Escape green
The Honda CR-V outsold every passenger car nameplate in America in November 2014 on its way to ending the month not just as America's favourite SUV, but America's favourite vehicle-that-isn't-a-pickup-truck. 


U.S. Vehicle Sales Rankings By Model - November 2014 YTD
U.S. SUV/Crossover Sales Rankings By Model - November 2014 YTD


USA small SUV sales chart November 2014
Click Chart To Expand
And it wasn't a close margin, either, as the CR-V tromped the next-bests-selling Toyota Camry by 3532 units. In other words, Honda sold more CR-Vs by November 27, 2014, than Toyota sold Camrys in the whole month (Black Friday success implications, notwithstanding). 

As you'd expect then, the CR-V had no difficulty securing its top dog status in its own category, outselling the Ford Escape by 6850 units. It's not as though the Escape had a poor month: sales were up 22% and it was America's seventh-best-selling vehicle, outsold only by three pickup trucks, two cars, and the CR-V. 

Small SUV Sales In Canada - October 2014 YTD

2012 vw tiguan brown
Toyota Canada has averaged nearly 4000 monthly RAV4 sales since the beginning of August, a mighty figure for a progressively more popular crossover.


• Canada Vehicle Sales Rankings By Model - October 2014 YTD
• Canada SUV/Crossover Sales Rankings By Model - October 2014 YTD


Canada small SUV sales chart October 2014
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But the RAV4 is Canada's second-best-selling utility vehicle, not the first. Ford Escape sales slid 5% in October 2014, but sales are up 17% this year. The Escape outsold the RAV4 by a much smaller margin this October than last - 777 units compared with 1769 a year ago - but its dominance was not as all-consuming last month than it has so often been.

Regardless, it's the category's overall sales figures which impress the most. Sales of Escape/RAV4/CR-V-class SUVs shot up 17% last month in an overall SUV/crossover market which rose 15%. They accounted for nearly one out of every five Canadian new vehicle sales last month, more than one out of every five if their six smaller, more car-like alternatives and a trio of true off-roaders are taken into consideration.