Showing posts with label Canada Small Luxury SUV Sales. Show all posts
Showing posts with label Canada Small Luxury SUV Sales. Show all posts

Small And Midsize Luxury SUV Sales In Canada - August 2014 YTD

Audi Q3 orange
Canadians registered their first 282 Audi Q3s in August 2014. 

BMW's X1 has been here for more than three years. 12,556 have been sold.


Canada Auto Sales Brand Rankings - August 2014 YTD
Canada SUV/Crossover Sales Rankings By Model - August 2014 YTD
Canada Vehicle Sales Rankings By Model - August 2014 YTD


Canada luxury SUV sales chart August 2014
Click Chart To Expand
Mercedes-Benz's GLA is set to arrive shortly. Buick has been selling Encores for nearly two years, but to what extent does a Q3 customer wants an underpowered ugly duckling from a Detroit automaker? The Encore isn't unpopular: 629 were sold in August along with 990 copies of the Chevrolet Trax.

These vehicles will be displayed in their own separate table once there's a large enough number of vehicles to support their own list. Far more popular than the X1 is Audi's Q5, the best-selling luxury brand utility vehicle in Canada. BMW is selling 1.9 X3s per X1 even in this year of greater X3 decline. 

Small And Midsize Luxury SUV Sales In Canada - July 2014 YTD

Canada luxury SUV sales chart July 2014
Big boosts from the BMW X1 and X3, plus a substantial increase from the Audi Q5, Canada's top-selling premium brand utility vehicle, led the smaller luxury crossover category to 30% gains in July 2014.


Canada Auto Sales Brand Rankings - July 2014 YTD
Canada Vehicle Sales Rankings By Model - July 2014 YTD
• Canada SUV Sales Rankings By Model - July 2014 YTD


Canada luxury SUV sales chart July 2014
Click Chart To Expand
The Q5, X3, Mercedes-Benz GLK, and Porsche Macan owned 54.4% of the category, down from 58.2% a year ago. 

Among their larger brethren, sales did not rise as quickly in July due to losses at Infiniti (QX60 down 17%), Acura (MDX down 17%), and Volvo, where only 69 XC70s and XC90s were sold in total. 

Land Rover Range Rover Sport volume more than doubled in July. Lexus RX sales slid 2% to 649 units, a July best for premium brand utility vehicles.

Small And Midsize Luxury SUV Sales In Canada - June 2014 YTD

2014 Audi SQ5 blue
Although the Audi Q5 has taken over from the Lexus RX as Canada's best-selling premium brand utility vehicle, the Q5 and its cohorts have seen their sales collectively fall 4% this year. June volume fell 6% despite the addition of 168 Porsche Macan sales and 53 Lincoln MKCs. 


• Canada Vehicle Sales Rankings By Model - June 2014 YTD
• Canada SUV & Crossover Sales Rankings By Model - June 2014 YTD


Click Chart To Expand
Admittedly, a significant increase in Q5 popularity does not stand in contrast to the RX's slight 2% improvement. The RX has historically been a value-priced midsize luxury crossover, but Lexus is now making room for the NX, and the RX's current $50,600 base price (a 12.6% jump from MY2013) reflects an attempt to carve out space for more heavily-optioned NX200Ts and the hybrid NX300h. 

Indeed, along with the Q5, sales of the Acura RDX, Infiniti QX50, Land Rover LR2, and Land Rover's Range Rover Evoque have all increased. 

Yet combined sales of the BMW X1, BMW X3, and Mercedes-Benz GLK have fallen 25%, a 1746-unit loss. Exclude the Macan and MKC from the equation and this smaller, less expensive tier of premium utility vehicles has fallen 5.6%, or more than 1000 units, over the last six months.