Best-Selling Pickup Trucks In America – April 2019


The GCBC Analysis

Obviously, it’s a little hard to get a full picture of the truck segment without Ford and GM sales numbers. With that said, we can still discuss the data available. With those company’s sales numbers excluded, the segment was up as a whole by about 10,000 units. 

Ram’s Pickup led the way with a strong increase of over 25 percent. Other sales percentage increases, when compared with this time last year, came from the Toyota Tacoma and the Honda Ridgeline. Both models saw single-digit percentage increases. 

One company that didn’t fare well in the truck segment was Nissan. Both the Nissan Titan and the midsize Frontier saw sales percentage decline. The Titans saw a drop of almost seven percent and the Frontier’s was a much higher number of more than 16 percent. This has been true in other months, too with Nissan struggling to get sales increases. However, its trucks still manage to fall near the middle of the pack in terms of volume, at least with Ford and GM excluded. 

It will be interesting to see how Ford and GM’s pickups fared. With sales volume for those models so high, it could have a dramatic impact on the segment as a whole. 


Best Selling Pickup Truck Rankings

Top Pickup Sales Figures – This Month

Model Month Month LY Change YTD YTD LY YTD Change
Nissan Frontier 4,258 5,082 -16.21 24,479 27,907 -12.28
Jeep Gladiator 314 0 0.00 427 0 0.00
Ram Pickup 49,106 39,252 25.10 169,132 143,216 18.10
Honda Ridgeline 2,654 2,459 7.93 9,606 9,464 1.50
Toyota Tacoma 20,375 18,811 8.31 78,558 72,590 8.22
Nissan Titan 2,489 2,670 -6.78 12,172 15,394 -20.93
Toyota Tundra 8,862 9,457 -6.29 33,962 35,775 -5.07
∑ = 88,058 ∑ = 77,731 ∑ = 328,336 ∑ = 304,346

Pickup Sales Analysis – By Size

In this table we look at how the broad truck market is split into two major types of model types.

Segment Month Month LY Change YTD YTD LY YTD Change
Fullsize Pickup 63,111 198,587 -68.22 594,343 739,802 -19.66
Small/Midsize Pickup 24,947 40,777 -38.82 153,334 153,453 -0.08
Total 88,058 239,364 -63.21 747,677 893,255 -16.30

Pickup Truck Sales by Quarter

Important note: Both Ford, GM and FCA have switched to quarterly reporting, making it more difficult to accurately gauge sales. We won’t have results to report for Buick, Cadillac, Chevrolet, GMC, Ford, Lincoln, Jeep, Chrysler, Fiat, Alfa Romeo, Dodge and Ram until the end of each quarter.