Small SUV Sales In America – March 2017


2017 Nissan Rogue orange

Small SUV/crossover volume jumped 11% to nearly 250,000 units in the United States in March 2017, propelled by huge increases from the Nissan Rogue, Honda CR-V, Dodge Journey, and Mitsubishi Outlander. 

And the Subaru Forester. And the Toyota RAV4. And the Hyundai Tucson. Also, the GMC Terrain. Chevrolet Equinox sales increased, as well. 

U.S. Vehicle Sales By Model – April 2017 YTD
U.S. SUV/Crossover Sales By Model – March 2017 YTD

The Nissan Rogue is building its lead as America’s top-selling utility vehicle in early 2017, leading first-quarter sales by 7364 units compared with the Honda CR-V, America’s top-selling SUV in each of the last five years. 

A notorious fleet favourite, the Nissan Rogue was America’s best-selling vehicle to daily rental fleets as recently as January, a source tells GCBC. 26% of the Rogues sold in January were sold to daily rental companies. If that percentage held through the first-quarter, retail Rogue volume stood around 75,000 units in 2017 Q1, hardly a small figure representative of a vehicle with no consumer demand.

USA small SUV sales chart March 2017
Click Chart To Expand

As Nissan attempts go hold on to 10% of the U.S. market, the Rogue is central to the automaker’s strategy. An in-demand vehicle in an in-demand segment is a vital product, and deriving Rogue inventory from three plants has enabled Nissan USA to keep momentum alive.

There’ll be a new challenger in Nissan’s showrooms later this spring. The Rogue Sport, known as the Qashqai in other markets, could eat into the Rogue’s market share.

You can click any model name in the tables below to find historical monthly and yearly U.S. auto sales data. You can also select a make and model at GCBC’s Sales Stats page. These tables are sortable, so you can rank small SUVs and crossovers any which way you like. Mobile users can now thumb across tables for full-width access. Suggestions on how GCBC should break down segments can be passed on through the Contact page.

Click Column Headers To Sort • April 2017 • February 2017March 2016

Small SUVs 
& Crossovers
March
2017
March
2016
%
Change
2017
YTD
2016
YTD
%
Change
3584 8910
22,671
21,480 5.5% 62,709 59,879 4.7%
11,858
5931 99.9% 34,400 23,892 44.0%
28,113
28,521 -1.4% 76,338 71,594 6.6%
7831
6891 13.6% 22,855 23,958 -4.6%
32,872
26,730 23.0% 94,057 71,188 32.1%
8985
7830 14.8% 21,155 20,384 3.8%
14,589
16,302 -10.5% 40,755 48,438 -15.9%
2651
7823 -66.1% 8552 22,987 -62.8%
5968
9264 -35.6% 16,180 29,211 -44.6%
5560
6804 -18.3% 15,414 17,467 -11.8%
8470
8965 -5.5% 24,374 23,607 3.2%
4235
2156 96.4% 9588 5820 64.7%
39,512
27,713 42.6% 101,421 69,036 46.9%
15,803
14,284 10.6% 41,476 38,427 7.9%
32,027
29,045 10.3% 80,533 76,122 5.8%
3270
3519 -7.1% 10,211 9292 9.9%
Total
247,999
223,258 11.1% 668,928 611,302 9.4%

Subcompact SUVs 
& Crossovers
March
2017
March
2016
%
Change
2017
YTD
2016
YTD
%
Change
8293
6426 29.1% 20,079 17,219 16.6%
6498
5167 25.8% 18,361 13,727 33.8%
726
1056 -31.3% 1966 3258 -39.7%
7653
6398 19.6% 19,696 15,515 26.9%
8065
8872 -9.1% 25,345 22,154 14.4%
1251
1748 -28.4% 3714 4917 -24.5%
1362
1281 6.3% 2672 2366 12.9%
1
15 -93.3% 4 30 -86.7%
2676
2874 -6.9% 6864 7698 -10.8%
1487
2498 -40.5% 4088 5871 -30.4%
7120
6973 2.1% 20,238 19,550 3.5%
Total
45,132
43,308 4.2% 123,027 112,305 9.5%

Source: Automakers & ANDC 
* vehicle also displayed in another GCBC segment breakdown
GCBC isn’t here to break down segments, an impossible task for any group, but to display sales data for the sake of comparison. The more ways sales data can be displayed, the better. This explains why you’ll see the Encore and XV Crosstrek are listed with small cars, too, and the pricey FJ Cruiser and Xterra with midsizers, as well… because readers have wanted it both ways. You can always find the sales results for EVERY vehicle and form your own competitive sets by using the All Vehicle Rankings posts.

RECOMMENDED READING
Small SUV Sales In America – April 2017
Small SUV Sales In America – February 2017
Small SUV Sales In America – March 2016
Top 20 Best-Selling SUVs In America – March 2017
U.S. Auto Sales Brand Rankings – March 2017
Midsize SUV Sales In America – March 2017