Top 20 Worst-Selling Vehicles In Canada – May 2016


As often as not, GCBC’s list of Canada’s 20 worst-selling new vehicles is stuffed with discontinued models or vehicles with formal cancellation notices or vehicles on hiatus as they await replacement. 

In May 2016, however, a large number of continuing nameplates lost more than half their May volume. As many sales were pulled forward into April 2016, the best month ever for the Canadian auto industry, and as May 2016 was an abbreviated sales month with two fewer selling days than May 2015, sales of many new vehicles were more than chopped in half, year-over-year.

Canada Vehicle Sales Rankings By Model – May 2016 YTD

A handful of those vehicles didn’t even make it into the top 20. The Kia Forte, Lexus LS, Cadillac ELR, Lincoln MKT, and Volvo V60 all lost half their May volume last month. But the declines reported by the Dodge Charger, Chevrolet Cruze, Dodge Dart, Smart Fortwo, Fiat 500, and numerous others were even more harsh. 

In some of these instances, one month has nothing to do with a trend. Buick Enclave volume, for example, was up 14% through the first-third of 2016. Chevrolet Corvette sales had risen 8% through the end of April. 

In other cases, May’s dreadful results were just a continuation of the norm. The Fiat 500’s Canadian sales fell 68% through the first five months of 2016, a drop of 925 sales so far this year. Fiat sold 8474 500s in Canada in 2012 but is on track to sell fewer than 1100 in 2016, an 87% decline. The Chevrolet Cruze’s transition into second-gen form is taking longer than anticipated. Over the last six months, Cruze volume is down 28%.

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You can always select a make and model at GCBC’s Sales Stats page to find historical monthly and yearly sales figures from both Canada and the United States. Pertinent links are clickable at the bottom of this post, but you can also find related links at the Best Sellers page.

June 2016 • April 2016May 2015

Rank
Worst-Selling Vehicle 
By Percentage Decline
%
Change
May
2016
May
2015
#1
Nissan Xterra
-96.9% 10 320
#2
Volkswagen Eos
-95.0% 3 60
#3
Fiat 500L
-94.1% 42 712
#4
Mitsubishi i MiEV
-90.5% 2 21
#5
Nissan GT-R
-88.9% 2 18
#6
Dodge Viper
-86.7% 6 45
#7
Fiat 500
-72.2% 140 503
#8
Smart Fortwo
-70.7% 34 116
#9
Cadillac XTS
-68.2% 27 85
#
Honda CR-Z
-62.5% 3 8
#11
Infiniti Q70
-62.5% 9 24
#12
Dodge Dart
-61.6% 174 453
#13
Mercedes-Benz SL-Class
-60.0% 16 40
#14
Volvo XC70
-59.3% 22 54
#15
Chevrolet Cruze
-57.7% 1574 3718
#16
Buick Enclave
-56.2% 160 365
#17
Nissan Armada
-54.8% 33 73
#18
Dodge Charger
-53.7% 371 801
#19
Mini Countryman
-52.7% 61 129
#20
Chevrolet Corvette
-51.3% 219 450
Rank
Worst-Selling Vehicle
By Volume
May
2016
May
2015
%
Change
#1
Cadillac ELR
1 2 -50.0%
T2
Hyundai Equus
2 2 0.0%
T2
Mitsubishi i MiEV
2 21 -90.5%
T2
Nissan GT-R
2 18 -88.9%
T5
Honda CR-Z
3 8 -62.5%
T5
Volkswagen Eos
3 60 -95.0%
#7
Kia K900
4 4 0.0%
#8
Dodge Viper
6 45 -86.7%
#9
Alfa Romeo 4C
7 2 250%
#10
Acura RLX
8 12 -33.3%
T11
BMW Z4
9 14 -35.7%
T11
Lincoln MKT
9 18 -50.0%
T11
Lexus LS
9 18 -50.0%
T11
Infiniti Q70
9 24 -62.5%
#15
Nissan Xterra
10 320 -96.9%
#16
Cadillac CT6
15
#17
Mercedes-Benz SL-Class
16 40 -60.0%
T18
Jaguar XJ
18 24 -25.0%
T18
Kia Cadenza
18 16 12.5%
#20
Mercedes-AMG GT
22

Source: Automakers & Global Automakers Of Canada
Vehicles which sold at least once in May 2015 but not at all in May 2016: Chevrolet Avalanche, Chevrolet Orlando, Honda Crosstour, Honda Ridgeline, Jaguar XK, Land Rover LR2, Mazda 2, Infiniti Q60, Porsche 918 Spyder, Scion iQ, Scion xB, Volvo S80.
Aston Martin, Bentley, Ferrari, Lamborghini, Lotus, Rolls-Royce do not release monthly sales data. Maserati does not report model-specific sales data.

Both top 20 lists are subject to change upon receipt of figures for four Mercedes-Benz models: B, CLA, G, GLS.

RECOMMENDED READING
Top 20 Worst-Selling Vehicles In Canada – June 2016
Top 20 Worst-Selling Vehicles In Canada – April 2016
Top 20 Worst-Selling Vehicles In Canada – 2015 Year End
Top 20 Worst-Selling Vehicles In Canada – May 2015
Canada Auto Sales Brand Rankings – May 2016
Top 30 Best-Selling Vehicles In Canada – May 2016