Top 15 Best-Selling Luxury Vehicles In America – March 2016


2016 Mercedes-Benz GLC-Class

Lexus, which may have outsold all premium brands in America in calendar year 2015, fended off challenges by BMW and Mercedes-Benz despite falling 3% in March 2016. The premium sector’s declines would be hugely worrisome if not for the gains reported by many SUVs and crossovers. 

U.S. Vehicle Sales Rankings By Model – March 2016 YTD

Leading cars from Mercedes-Benz and BMW fell 15% and 30% in the first-quarter of 2016, losses equal to 9224 sales for the C-Class and 3-Series.

Fortunately, U.S. sales of the Mercedes-Benz GLC (the GLK’s replacement) surged 94% in 2016’s first three months while BMW X3 volume jumped 70%, gains worth 9546 additional sales for Mercedes-Benz and BMW dealers. 

USA luxury auto brand market share chart March 2016
Click Chart To Expand

The GLC and X3 ranked seventh and 11th among premium brand autos in March 2016, claiming two of the top 15’s nine spots reserved by utility vehicles.

Among vehicles with base prices above $50,000, 11 of the top 15 most popular vehicles in America in March 2016 were SUVs and crossovers. Not a single one ff the four cars on the list posted improved sales this March – six of the 11 SUVs did so.

Historical monthly and yearly sales figures for any of these top-selling luxury vehicles can always be accessed through the dropdown menu at GCBC’s Sales Stats page, and for those not viewing the mobile version of this site, near the top right of this page, as well.

March 2017 • April 2016 • February 2016March 2015

Rank
Premium Brand Vehicle
March
2016
March
2015
% Change
2016
YTD
2015
YTD
% Change
#1
Lexus RX
9648 9177 5.1% 23,796 22,236 7.0%
#2
Mercedes-Benz C-Class
6658 7635 -12.8% 17,839 20,943 -14.8%
#3
BMW 3-Series
6218 9473 -34.4% 14,100 20,220 -30.3%
#4
Lexus ES
5792 5773 0.3% 13,018 14,045 -7.3%
#5
Infiniti Q50
5590 3901 43.3% 11,868 10,516 12.9%
#6
Acura RDX
5310 3963 34.0% 12,212 11,342 7.7%
#7
Mercedes-Benz GLC-Class & GLK-Class
4871 2478 96.6% 10,998 5657 94.4%
#8
Mercedes-Benz GLE-Class & M-Class
4730 4023 17.6% 12,341 10,483 17.7%
#9
BMW 4-Series
4710 5362 -12.2% 9225 10,711 -13.9%
#10
Lexus NX
4533 3633 24.8% 11,375 9111 24.8%
#11
BMW X3
4476 1541 190% 10,211 6006 70.0%
#12
Acura MDX
4088 5503 -25.7% 11,956 14,437 -17.2%
#13
Cadillac SRX
4071 5000 -18.6% 12,866 12,294 4.7%
#14
Infiniti QX60
3905 3243 20.4% 9007 8805 2.3%
#15
Acura TLX
3768 3430 9.9% 9087 9741 -6.7%

For the purposes of the above list, premium brands include Acura, Audi, BMW, Cadillac, Infiniti, Jaguar, Land Rover, Lexus, Lincoln, Mercedes-Benz, Porsche, and Volvo. Brands like Aston Martin, Ferrari, Lamborghini, and Lotus don’t report specific monthly sales data. Bentley and Maserati only report brand totals. Buick has been excluded with a bunch of other automakers that don’t sell vehicles with base prices higher than $40K.

Rank
Vehicles With Base
Prices Above $50K
March 2016
March
2015
% Change
2016
YTD
2015
YTD
% Change
#1
Mercedes-Benz GLE-Class & M-Class
4730 4023 17.6% 12,341 10,483 17.7%
#2
Mercedes-Benz E-Class
3695 4489 -17.7% 8560 11,234 -23.8%
#3
BMW X5
3617 4388 -17.6% 10,043 11,751 -14.5%
#4
Cadillac Escalade
3238 2758 17.4% 8107 7899 2.6%

Cadillac Escalade *
1974 1673 18.0% 5021 4826 4.0%

Cadillac Escalade ESV *
1264 1085 16.5% 3086 3073 0.4%
#5
BMW 5-Series
3157 5100 -38.1% 9710 12,065 -19.5%
#6
Audi Q7
3004 1560 92.6% 6993 3452 103%
#7
Chevrolet Corvette
2753 3785 -27.3% 6370 8517 -25.2%
#8
Land Rover Range Rover Sport
2507 2646 -5.3% 5552 6225 -10.8%
#9
GMC Yukon XL
2427 1977 22.8% 6702 5990 11.9%
#10
Lexus GX460
1961 2024 -3.1% 5219 5480 -4.8%
#11
Land Rover Range Rover
1792 1996 -10.2% 4805 4835 -0.6%
#12
Land Rover LR4
1569 841 86.6% 3462 2065 67.7%
#13
Infiniti QX80
1403 1416 -0.9% 4054 4247 -4.5%
#14
Mercedes-Benz S-Class
1332 2098 -36.5% 4167 5096 -18.2%
#15
Lincoln Navigator
1311 1097 19.5% 2968 2875 3.2%

Source: Automakers & ANDC
$50,000 USD (before delivery) is an arbitrary borderline, upgraded in 2016 from $45K last year by $5K, but if GCBC was to follow this system of designating only expensive vehicles as luxury vehicles, adding approximately $25,000 to the average new car transaction price seemed like a fitting place to begin. Plenty of less expensive vehicles with specific models feature prices above $50,000 – M, RS, and AMG models come to mind, specifically – but in the case of the second list, we know that none of the registrations were of cars priced below that borderline.

RECOMMENDED READING
Top 15 Best-Selling Luxury Vehicles In America – March 2017
Top 15 Best-Selling Luxury Vehicles In America – April 2016
Top 15 Best-Selling Luxury Vehicles In America – February 2016
Top 15 Best-Selling Luxury Vehicles In America – March 2015

Top 20 Best-Selling Cars In America – March 2016
Top 20 Best-Selling SUVs In America – March 2016
U.S. Auto Sales Brand Rankings – March 2016 YTD