Top 15 Best-Selling Luxury Vehicles In Canada - March 2016

2016 Land Rover Discovery Sport
Let's not pretend that it's difficult to see what's going on here. Only three of Canada's 15 best-selling premium brand vehicles in March 2016 were traditional passenger cars. Combined sales of those three cars plunged 26% in March.

The other 12 members of the top 15 were all utility vehicles, from the second-overall Mercedes-Benz GLE to the Land Rover Range Rover Sport and Infiniti QX60, tied at the bottom of the list. Not a single one of those 12 nameplates sold less often in March 2016 than during March 2015, nor did any one of the 12 sell less often in 2016 Q1 than in 2015 Q1. Their collective volume jumped 35%. 

The trend is similar when examining the most popular $50,000+ vehicles on sale in Canada. Only two cars cracked the top 15, and while their sales are rising relative to 2015, it's clear that high-riding SUVs and crossovers are at the core of the market's growth. 

Canada luxury auto brand market share chart March 2016The seven leaders in March were all utilities, from the GLE, Lexus RX, and BMW X5, to the Acura MDX, Range Rover Sport, Volvo XC90, and Audi Q7.

Through the first three months of 2016, car sales at Acura, BMW, Infiniti, Lexus, Lincoln, Porsche, and Volvo are in decline while sales of their SUVs/crossovers are on the rise. Meanwhile, at the premium brands which are growing their car volume – Audi, Cadillac, Jaguar-Land Rover, Mercedes-Benz – SUV/crossover sales are rising far faster than car sales.

Historical monthly and yearly sales figures for any of these top-selling luxury vehicles can always be accessed through the dropdown menu at GCBC's Sales Stats page, and for those not viewing the mobile version of this site, near the top right of this page, as well.

April 2016 • February 2016March 2015

Rank
Premium Brand Vehicle
March
2016
March
2015
% Change
2016
YTD
2015
YTD
% Change
#1
Mercedes-Benz C-Class
8911248-28.6%18822556-26.4%
#2
Mercedes-Benz GLE-Class/M-Class
79759434.2%1927130947.2%
#3
Audi Q5
69457420.9%150313709.7%
#4
Acura RDX
69449241.1%137912619.4%
#5
Lexus RX
66258712.8%1583139513.5%
#6
BMW X5
5355055.9%1338106226.0%
#7
Lexus NX
51944416.9%116910798.3%
#8
BMW X3
50037832.3%113795119.6%
#9
BMW 3-Series
493723-31.8%14292000-28.6%
#10
Audi A4
445498-10.6%8181103-25.8%
#11
Mercedes-Benz GLA-Class
440199121%111660584.5%
#12
Acura MDX
4314212.4%111199811.3%
#13
Land Rover Discovery Sport
429------753------
T14
Land Rover Range Rover Sport
41932030.9%95482451.7%
T14
Infiniti QX60
41932030.9%95482415.8%
For the purposes of the above list, premium brands include Acura, Audi, BMW, Cadillac, Infiniti, Jaguar, Land Rover, Lexus, Lincoln, Mercedes-Benz, Porsche, and Volvo. Brands like Aston Martin, Ferrari, Lamborghini, and Lotus don't report specific monthly sales data. Maserati only reports brand totals. Buick has been excluded with a bunch of other automakers that don't sell vehicles with base prices higher than $45K.


Rank
Vehicles With Base
Prices Above $50K
March
2016
March
2015
%
Change
2016
YTD
2015
YTD
%
Change
#1
Mercedes-Benz GLE-Class/M-Class
79759434.2%1927130947.2%
#2
Lexus RX
66258712.8%1583139513.5%
#3
BMW X5
5355055.9%1338106226.0%
#4
Acura MDX
4314212.4%111199811.3%
#5
Land Rover Range Rover Sport
41932030.9%95482451.7%
#6
Volvo XC90
391------596------
#7
Audi Q7
382119221%1058275285%
#8
Mercedes-Benz E-Class/CLS-Class
36425343.9%91456362.3%
#9
Chevrolet Tahoe
2772664.1%61354213.1%
#10
Porsche Cayenne
24417638.6%42035817.3%
#11
Cadillac Escalade
21018712.3%53445317.9%

Cadillac Escalade *
1501472.0%39936110.5%

Cadillac Escalade ESV 
604050.0%1359246.7%
#12
GMC Yukon XL
19210681.1%45226868.7%
#13
GMC Yukon
18014127.7%46937226.1%
#14
BMW 5-Series
17311057.3%3843801.1%
#15
Porsche Macan
16414314.7%41025163.3%
Source: Automakers & Global Automakers Of Canada
* Escalade breakdown by variant
$50,000 CDN (before delivery) is an arbitrary borderline, but if GCBC was to follow this new system of designating only expensive vehicles as luxury vehicles, $50K seemed like a safe place to begin - it equals the approximate average U.S. new car transaction price plus $15,000, plus another $5000 to account for Canadian increases. Plenty of less expensive vehicles with specific models feature prices above $50,000 - M, RS, and AMG models come to mind, specifically - but in the case of this list, we know that none of the registrations were of cars priced below $50,000.


RECOMMENDED READING
Top 15 Best-Selling Luxury Vehicles In Canada - April 2016
Top 15 Best-Selling Luxury Vehicles In Canada - February 2016
Top 15 Best-Selling Luxury Vehicles In Canada - 2015 Year End

Top 15 Best-Selling Luxury Vehicles In Canada - March 2015

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